WWE announcer Michael Cole used the sexual slur "******" on his official Twitter page in a response to a post by fellow broadcaster Josh Mathews.
Cole eventually deleted the post and followed up with a message that stated, "I apologize to any and all who were offended by my tweet toward young Josh Mathews. It was obviously not meant the way it was taken."
WWE responded as well, claiming they alerted GLAAD to Cole's tweet and addressed the situation with him. "Michael will be included in the training session being done by GLAAD."
I think this was done on purpose. I think WWE wants to make Cole one of the most hated heel in the company for years to come. I think they are using this as a way to get him heat. I think we are only just beginning of Cole's heel run.
Cole is smart enough to know not to type something like that. Then again who knows. Very coincidental this comes a week or so after WWE partnering with Glaad.
What are your thoughts?
Do you think this was planned?