This one has really torn me as I can see a counter to every argument I put for one to go over the other and I'm struggling to just like one over the other...
Bret was more dominant as a headliner but Rock was part of a better roster so apples and oranges. This analogy also holds in the draw stakes as well, the Best There Is, Was or Ever Will Be is regarded as the company carrier during what is regarded as a low in WWF ratings but whilst he was part of the biggest boom in ratings, that's the problem - he was only a part, try and tell Austin, Trips, VKM, Kurt et cetera that Rock was the figurehead.
The Hitman was a greater mat technician but I don't remember any Great One matches I didn't enjoy. If you will, a Hart match is akin to watching Heat or Raging Bull and watching a Johnson match is the Last Boyscout or Rocky (ironic, huh?).
Unlike many others, I wouldn't put Rocky over in the promo stakes - if the Rock is a descendent of Ric Flair promo, then I regard Bret as being of the Arn Anderson ilk and I'm a big fan of both styles.
Impact on the business? Bret may have had a longer career and his inspiration can be seen in the types of Daniel Bryan and Alberto Del Rio but despite his shorter career, Dwayne's influence echoes maybe louder still in big talking headliners like Cena and the Miz.
Both proved the ability to work both sides of the face/ heel divide... no help there then!
Emblems...
Brahma Bull
Hart Foundation
5h17!
Legacy? Hart family dungeon versus Rocky Johnson and Samoan heritage... dead end again!
I'm just going to have to go with gut instinct then, who did I initially think would win if these guys faced off... I'm going with the Excellence of Execution, Bret 'The Hitman' Hart!