OK, to answer the Austin vs Rock relationship, I'm guessing that it was partially a "shoot", but mostly a work. By that I mean that I'm sure there was a bit of bad blood as they were both competing for the top spot at one time, but at the same time, realized that they could use those feelings to create a great feud and make a load of cash. Even though they seemed to genuinely dislike each other at times, I always got the feeling that deep inside they each respected the other and realized they needed each other to succeed.
OK new "shoot" vs "gimmick" question. At the 2000 WCW "Bash At The Beach" PPV, Hogan got the belt from Jeff Jarrett when he just "lay down" in the ring as Vince Russo told Hogan to cover him. Hogan won, then berated Russo verbally and stormed out with the belt. Later that night, Russo gave his rebuttal to Hogan's tirade, and set up a match later where Booker T won the title vs Jarrett. At the time, it was thought of as a "shoot" since Hogan supposedly invoked his "creative control" clause. However, later on Russo claimed it was a "work". My theory is that is was a "shoot".
So, "shoot" or "work"?