If the IC title doesn't have the value it once did, Wouldn't it make more sense to upgrade the title, by giving it to a superstar who is talented and can make the title look good?
Arguably, the last credible champion in my opinion was Randy Orton. Since then, the belt has been worthless. Well worthless in the sense of not having the value it once did. The WWE has 3 world title, 2 mid card title, 2 divas title, and 2 tag titles, that's 9 belts that people in one company can win, as compared to the IC title being the only other singles title up until 2001. The WWE has tried to put the belt on guys like Umaga, Jeff Hardy, and Chris Jericho. Chris Jericho just lsot the WHC, and Jeff Hardy is probably one of the five most over guys on the roster, yet it did nothing to elevate that title.
The only way it draws attention to the IC title, is in a negative way. You cant expect a fan to believe that the longest reigning IC champion is a comedical jobber.
So. It draws attention to the title, and the old saying is, bad press is still press. The title is still getting attention, negative or not. It will get people to care about. Plus, the longest reigning IC champion in history is a comedy heel, so it's not going to change people's perception of that belt.
I agree that someone else should be the longest reigning IC champion, but not Marella. If Marella would become the L.R.I.C i think the title would have permanent damage, because of the fact that he's a cowardly heel, jobber. People could not ever take the title serious. Think about it, if someone as weak as Marella was in fact the L.R.I.C, the marks would think that almost anyone can win it. It wouldn't be worth feuding for. And it wouldn't be able to push a young superstar to get him over with that title.
But the Honky Tonk Man is exactly what Marrella is now, a comedy jobber. Sure, he feuded with big name guys, but his tactics were the same. He essentially hid behind the stable of guys that Jimmy Hart put together, and nailed people with a guitar with the refs back turned. All that being said, the Warrior beat him in 12 seconds and skyrocketed his career because of that, getting the belt off of Honky.
So wouldn't that make him a perfect midcard IC champion?
Yes Marella is indeed over with the fans with his comedy act, but that means he can stand on his own without an IC title and that the management has even more reason to not let Marella hold the title.There is only one reason why, and thats because he looks weak. They dont let him wrestle, and make him look strong. Instead he runs away, wins with luck, help aka a cowardly heel. If Marella actualy did look strong in the ring and dominated his oponents the IC title would be elevated and have more value.
But if Marella was made to look strong, then his gimmick would be ruined. His gimmick is the cocky foreigner that talks a big game, and does the least amount to back it up. Everyone should beat Santino, but yet he wins every time, it'll drive people nuts, and get them in a fever pitch to see the belt come off of him.
I agree with your idea. They should let someone who is over with the fans end Marella's streak just before he hits the 64 weeks milestone. And that entertainer would have the chance to become huge.
So you want Santino as champion?