But the product IS drawing. If you look at the numbers, big four PPV rates are up, television ratings are consistent (considering that new television channels are being created everyday. Back during the Attitude Era, there weren't hundreds and thousands of channels to tune into. Now, with all of the other choices on TV, people STILL consistently tune into Raw and Smackdown. That's impressive.) Merchandise sales are up. All of these products are doing so well that Titan sports built the WWE Studios section of their conglomerate to make even MORE money for the company. Next year, the WWE will have its own channel on television!
This is why the IWC is viewed as a bunch of know-nothings; because they don't know anything! All of them constantly say that the Attitude Era was the draw and now wrestling is not interesting and doesn't make money. But if they actually sat down for five minutes, broke down numbers, understood inflation, followed new trends, and did realistic comparisons, they'd all realize how successful the WWE still is and would be impressed with how they've flourished even through today.
WWF Royal Rumble 2001 - 625,000
WWF Royal Rumble 2002 - 670,000
WWE Royal Rumble 2003 - 585,000
WWE Royal Rumble 2004 - 500,000
WWE Royal Rumble 2005 - 575,000
WWE Royal Rumble 2006 - 550,000
WWE Royal Rumble 2007 - 491,000
WWE Royal Rumble 2008 - 533,000
WWE Royal Rumble 2009 - 450,000
WWE Royal Rumble 2010 - 462,000
WWE Royal Rumble 2011 - 446,000
I thought you said big four PPV's buyrates were up?
WWF Summerslam 2001 - 565,000
WWE Summerslam 2002 - 520,000
WWE Summerslam 2003 - 465,000
WWE Summerslam 2004 - 415,000
WWE Summerslam 2005 - 650,000
WWE Summerslam 2006 - 541,000
WWE Summerslam 2007 - 537,000
WWE Summerslam 2008 - 477,000
WWE Summerslam 2009 - 369,000
WWE Summerslam 2010 - 350,000
WWE Summerslam 2011 - 301,000
Again i thought you said big four PPV buyrates were up? just to add Powerslam Magazine in UK said this years Summerslam was lowest in 14 years.
WWF Survivor Series 2001 - 450,000
WWE Survivor Series 2002 - 340,000
WWE Survivor Series 2003 - 450,000
WWE Survivor Series 2004 - 325,000
WWE Survivor Series 2005 - 400,000
WWE Survivor Series 2006 - 383,000
WWE Survivor Series 2007 - 341,000
WWE Survivor Series 2008 - 319,000
WWE Survivor Series 2009 - 235,000
WWE Survivor Series 2010 - 244,000
Well done WWE you got you got 9 thousand more buys & your 2nd lowest PPV buys in a decade (it would be more but i can't be bothered to check prior to 2001).
Raw average rating -
1998 - 4.43
1999 - 5.90
2000 - 5.88
2001 - 4.64
2002 - 4.01
2003 - 3.76
2004 - 3.67
2005 - 3.81
2006 - 3.90
2007 - 3.61
2008 - 3.27
2009 - 3.57
2010 - 3.28
2011 - 3.25
2011 is the worst year.....make all the excuses you want WWE sucks & the fact is more people would watch if they liked what they saw. WWE have proved in past people will watch if the product is good. Let's not even talk about Smackdown ratings OH MY GOD are they the shits!
You claim merchandise sales are up yet when i checked the last 4th quarter report this is what i found...Raw vs. Smackdown video game sales down 35% and DVD sales down a whopping 44% compared with 2009.
live event attendance down 15% domestically and 11% internationally, PPV buys down 15%
You then go on about WWE Studios....
The movie division also lost money, losing $1 million in the quarter and $2.7 million for the year as a whole, after Legendary and Knucklehead both did disappointing business.