No, it won't start the next boom, in fact, i think the WWE on Monday Nights may go the way of the dodo.
For some odd reason, Monday Night has become a huge, highly competitive night for the key Demo, the Key demo being 18-35 year old males. That chunk of the audience that advertisers want watching their shows the most.
Look at the competition now. You've always had Monday Night Football. Tonight is a bad night for the WWE. There is a game with a huge market, with the Jets vs. the Chargers. The WWE is going to lose a big chunk of their audience to the Jets fans watching monday Night Football.
The MLB Pennant Races: Last week of the baseball season, and not even half of the divisions are settled at this point, including huge markets. I'm not sure how many games are tonight, but this is going to hurt the WWE Regardless. People watch pro sports more during the playoffs and at the end of the season.
Terminator/Prison Break: Fox has a nasty one two punch on monday nights that hits with the key demo. I'm one of them that prefers Terminator to Wrestling at this point. With 24 on the horizon, and coming off a near two years absence, that show is going to be tough to compete with.
CW's Gossip Girl: Say what you will, but this show is starting to generate a huge buzz. They have nearly doubled their audience in the last year, an audience (female) that the WWE was hoping to tap into.
NBC: Heroes. I hate this show, I honestly do. It's a terrible, and boring show, yet it takes a huge chunk of ratings away from Raw. Comic Book nerds are wrestlings audience, and a show like this cuts into that core badly.
CBS: Two and a Half Men has always been a hit, no surprise here. This hits into that older audience and the older side of the 18-35 demo. The show is amazing, and it's hilarious, even in it's 7th or 8th season. it's a much better choice for me to watch at 9 then wrestling.
The Solution: Monday Night has become the new Thursday night as far as the networks are concerned. It has become an ultra competitive night that each network wants to win, and they are putting out more and more niche based programming, niches that cut into the WWE's core audience.
The WWE needs to do one of two things. The WWE wants to be more kid friendly, and I get that, but kid friendly shows don't go on at 9 at night on cable. It just doesn't work. That audience doesn't want PG, they want borderline R, or Mature. The WWE has hurt themselves with it's own identity crisis. Is it a kid's show on at night, or is it an adult show hiding in the guise of a childrens show. Until the WWE quits pussy footing around what their new identity is going to be, they aren't going to connect with anyone.
Choice two. The Monday Night ship may have sailed. If the networks are eyeballing Monday Nights as the new battleground night, the WWE might want to consider moving to Tuesdays. Their ratings are in the tank, and the competition from outside sources is at an all time high. Monday Night might simply not be a Wrestling night anymore.