I'm going out on a limb and saying that Survivor Series, in the World's Most Famous Arena, could reach Wrestlemania level buyrates if booked to its fullest potential this year. Not just reach it, but reach it easily!!
WWE is in the unique position of being as close to the "attitude era" in terms of crossing unspoken lines and using language as it likely will ever get. The thing the "attitude era" didnt have, which plays as a benefit now, is social media. Forget ratings, social media indicates how engaged fans are in a product and as we've seen in recent months, the fanbase is engaged and the casual fan base is starting to get interested with the media attention Punk has received.
WWE has never been shy to bring in one-off's for the big event - Mania. Im suggesting they do it for Survivor Series, play it off in the world of social media, use guys like Punk, Cena, Miz, and (do I have to say his name) THE ROCK in the mainstream media, and promote the hell ouf of this show.
Survivor series is known for the big elimination tag matches. What better way to reach two huge audience bases that likely are not purchasing WWE ppv's than create a match between the original DX and a ROH stable. Let Punk declare he is recruiting his guys and dare HHH to go call his buddies (Waltman and Billy Gun I believe are already working in developmental + Nash). Let this build for a month+. This alone sells this ticket to people who will want to see the original DX together plus all indy fans who may not buy ppvs on the regular but would pay anything to see Punk, Bryan, Ryder? Hawkings? Cabanda? together as a team. This all ties in perfectly because Punk has talked about these guys like they are his boys and they are the "voiceless". while people may pop for DX, the ironies Punk can point out can certainly keep them from being completely face, plus these guys all know how to get heat quickly (just look at Nash).
So now that you have a huge selling point, let me remind everyone that The Rock alone sold 1M buys for Mania. Guaranteed to show at the Garden in the biggest media market of them all, he should carry this PPV alone, but since we don't expect him to wrestle, let the above event be the wrestling highlight, and this event be the "attraction".
pair these two together and I'm pretty sure the card stacks up to the Wrestlemania card from a few months ago, and probably appeals to more people who will buy a ppv (older fans who grew up watching DX in the 90s and now have disposable income; hardcore fans who know the ROH history and will mark out and buy to see this because they have been paying for ROH for years).
A bit of fantasy booking but the idea could sell 1M buys is built. Thoughts on hitting the mark?
WWE is in the unique position of being as close to the "attitude era" in terms of crossing unspoken lines and using language as it likely will ever get. The thing the "attitude era" didnt have, which plays as a benefit now, is social media. Forget ratings, social media indicates how engaged fans are in a product and as we've seen in recent months, the fanbase is engaged and the casual fan base is starting to get interested with the media attention Punk has received.
WWE has never been shy to bring in one-off's for the big event - Mania. Im suggesting they do it for Survivor Series, play it off in the world of social media, use guys like Punk, Cena, Miz, and (do I have to say his name) THE ROCK in the mainstream media, and promote the hell ouf of this show.
Survivor series is known for the big elimination tag matches. What better way to reach two huge audience bases that likely are not purchasing WWE ppv's than create a match between the original DX and a ROH stable. Let Punk declare he is recruiting his guys and dare HHH to go call his buddies (Waltman and Billy Gun I believe are already working in developmental + Nash). Let this build for a month+. This alone sells this ticket to people who will want to see the original DX together plus all indy fans who may not buy ppvs on the regular but would pay anything to see Punk, Bryan, Ryder? Hawkings? Cabanda? together as a team. This all ties in perfectly because Punk has talked about these guys like they are his boys and they are the "voiceless". while people may pop for DX, the ironies Punk can point out can certainly keep them from being completely face, plus these guys all know how to get heat quickly (just look at Nash).
So now that you have a huge selling point, let me remind everyone that The Rock alone sold 1M buys for Mania. Guaranteed to show at the Garden in the biggest media market of them all, he should carry this PPV alone, but since we don't expect him to wrestle, let the above event be the wrestling highlight, and this event be the "attraction".
pair these two together and I'm pretty sure the card stacks up to the Wrestlemania card from a few months ago, and probably appeals to more people who will buy a ppv (older fans who grew up watching DX in the 90s and now have disposable income; hardcore fans who know the ROH history and will mark out and buy to see this because they have been paying for ROH for years).
A bit of fantasy booking but the idea could sell 1M buys is built. Thoughts on hitting the mark?