"lose to HHH"? Yea, he took 2 pedigrees and a jackhammer. Punk looked GREAT after being against HHH.
Also, HHH is a huge face, if you do face vs face, the more over face generally stays more over. HHH was more over. So after a great fight where Punk earned HHH's respect and Punk realized that HHH wasn't behind it, Punk is more over.
The question of "if HHH is so over, why does he need so much TV time" is stupid. You USE guys who are very over to get OTHER guys over.
Punk had a feud with the 1 and 2 most over guys on Raw. This made Punk more relevant. You can do all the awesome shit you want, but if you're not with another huge star, people don't see it in the same light.
Cena and HHH elevated everything Punk was doing and made it more relevant to the viewers. More people watch HHH and Cena segments, more people are more into Cena and HHH segments, thus, more people were into Punk segments and they saw everything he was doing.
It's not that fuckin hard to figure out if you get your head out of your ass and stop thinking like a mark and stop thinking HHH needs to get himself over.
Here's what happened. HHH was very over before, he's very over now (no change), Punk was pretty over before, but he's VERY over now.
So my question is, if HHH's plan was to bury Punk and get himself over, he did a pretty shitty job at it didn't he? Also, why are you upset if you're a Punk fan? He's more over than before, that's good for him. He doesn't have the strap, but the strap is meaningless if you aren't over.
You guys need to stop thinking from a selfish perspective. YOU think that HHH is an evil bastard and thus, Punk, going against the "WWE ass kissers" shouldn't side with HHH. However, to most of the WWE audience, HHH is a blue collar badass who loves to beat the shit out of people. They relate to HHH the blue collar ass kicker. They didn't really relate to the smarmy whiny Punk (smarks did). So, Punk is less smarmy, more blue collar and wants to fight more, he's somewhat (they aren't buddies, more like the enemy of my enemy is my friend) sided with HHH. HHH is a good guy, Punk is a good guy, this is how pro wrestling works. Most people aren't smarks so you can't book from a smark perspective.
Obviously what WWE did with Punk was the right choice because he's more over now than he was 2 months ago (and with a broader audience).
I really don't understand the complaints. Punk is one of the most over babyfaces on the roster and is in a title feud. Isn't that what you want? If after HHH vs Punk, Punk is less over and is back in a feud with Swagger, then I see the HHH heat. However, HHH put Punk over in virtually every other way except jobbing to him (which doesn't matter anyways). Punk is more over now than before and he's in a title feud that he'll likely win. What more do you want? You want WWE to look at your (general IWC) shitty booking ideas and use those?