WWE aren't stupid. They know that Sting won't get the response of someone like Hogan or Flair. His star has faded over the last 15 years.
So what do you do? Simple. You debut him in New York. You debut him in Chicago. Maybe Philly. Any major wrestling city with hardcore fans that will give him the reception he deserves.
People will see the reaction Sting gets in New York or Chicago, and they will understand that this guy is a big deal. I assume that if Sting's matches aren't on the WWE Network already, they will be when he signs. So people will check out those matches. Maybe put together a Sting DVD and promote it a lot.
That's all you need. A crowd reaction that makes it feel like a big deal, and a method for younger or more casual fans to discover who Sting is. That'll get him over.
So what do you do? Simple. You debut him in New York. You debut him in Chicago. Maybe Philly. Any major wrestling city with hardcore fans that will give him the reception he deserves.
People will see the reaction Sting gets in New York or Chicago, and they will understand that this guy is a big deal. I assume that if Sting's matches aren't on the WWE Network already, they will be when he signs. So people will check out those matches. Maybe put together a Sting DVD and promote it a lot.
That's all you need. A crowd reaction that makes it feel like a big deal, and a method for younger or more casual fans to discover who Sting is. That'll get him over.