I've been of the opinion that he should go after the United States Championship.
I agree. If they do this, it's one reason for Sheamus to hold on to the title at Night of Champions. If Rusev is to try and win the belt from Cesaro, they're going to have to turn Cesaro face, once and for all. Unless they're ready to do that, it should be Rusev-Sheamus.
Rusev has been involved in the feud with Swagger too long already, especially since he's beaten the American every time, including the last PPV, in which I was sure Swagger would be scheduled to win a Flag match with the dang Putin-lover.

In my view, having Jack take this one match in the series wouldn't have damaged Rusev's push......but since Rusev won, it further surprised me to see the feud continue. I mean....what for?
If the company plans bigger things for Rusev in the near future (a big "
if"), they've got to move him to someone a step up from Jack Swagger.
I think Sheamus in the next logical step. He's been demoted a bit since his world championship days, yet he's only a small step below main level; it would be a brisk move up for Rusev....that is, if the company truly plans for Rusev to advance. If they don't, it doesn't really matter what he does next....he'll be fodder for someone at the top level......or maybe someone
below top level.
Unlike many fans, I'm more impressed with Rusev than I originally thought I'd be. I'm starting to like his build.....the guy resembles a human cannonball. He moves pretty well and can get off the ground better than I ever believed possible.
Yes, he's doing the same anti-American schtick that's been featured in pro wrestling since time immemorial. But with Lana at his side...and the way he goes about his business in the ring.....I find him a welcome change from other big men we've seen lumbering around.
I think he should get his day in the sun before sinking back to mid-level status.