Okay, let's get rid of this PG era crap. Let's quit calling this the PG era, let's call it what it really is. The Sponsorship era.
Everything that the WWE does, has the intent to make money, gain viewers, with a clean cut image. They had the kiddie stuff back in the 80s with Hogan, and cartoon like characters. But didn't have the backing from companies like they do now. So much money comes through them, especially in high dollar amounts. One of the reason is, is sponsorships. Only way to get sponsorships is being a family friendly organization. Not endorsements like MMA and other entities, but sponsorships.
Everyday I hear on this website how Cena is this cause for everything back in the wrestling world. So no, he isn't the cause of this era of wrestling. This era which I'm not calling PG anymore because it's pissing me off.
A little off topic, but let's call this something else. I know I said Sponsorship, but, I had other ideas. Such as:
Scripted Promo Era
Corporate Era
The Business Era
Family Orientated Era
The Safety Era
The Awareness Era
The Classy Era.
So many better titles, then PG. Why does a rating have to be this dictator of the Era. It's just an indicator of the content of the programming. It simple says "Hey, this program doesn't have big tits or gore." or "Hey, this program shouldn't be to harsh of entertainment." That's all it is. I haven't heard Cena or Vince say "This Pg-Era, is the greatest Era ever! Damn it"
The cause of the PG-era had several factors. Not John Cena. John Cena, Jericho, Edge, HHH, The Big Show, Kane, Undertaker, and the list goes on, changed their promos from raunchy to clean-cut. They made the changes, cause that's how the business goes.
Here's the Factors that gave us this clean-cut organization of wrestling:
The Benoit Tragedy: A horrible moment for professional Wrestling on both sides. WWE had to change it's policies for the health of the employees, and the world once again thought, Wrestlers were muscle men with tiny brains, wanting to kill.
The MMA boom: Now, we can say that MMA is hurting professional wrestling, but it's killing boxing. That's just an opinion of mine, but love to have a debate over it. MMA became the new NASCAR. More of sport then Wrestling, and something you can market and gamble on. Pro Wrestling, was just entertainment.
Activist Groups: Before Linda ran for Senate, the WWE always got crap from someone. They would get sued by shitty parents, and the WWE had to deal with them. They would get blamed by anyone for anything. Because it was violent or kids thought it was cool. After too many of those, you want to change your wagons.
The Internet: With the internet blasting the info, or signing before it happens, the WWE really couldn't do that big surprise debut anymore. We all know if the Rock worked a Raw, it would be posted all over the media. No stopping it. The Internet is a great tool, except for the action packed entertainment known as pro wrestling. Really took that edge away.
Competition: With a bunch of small little minor league promotions, no other major company to provide a decent product, the WWE doesn't have to try experiments or intense programming to gain audience members. When you had three decent size companies, one would always try something new each week to gain viewers. The WWE had great promos, with words you wouldn't hear, unless you had to pay to see a movie. WCW had a power struggle with the nWo. ECW had matches with such violent outcomes, and amazing moves, it just made your mind go insane. With one show with the dominant power it has, why try to shoot for intense programming, when you can keep your sponsors happy, and your wrestlers safe, and still.... Make some good money.
Last but not least....
Decent Business: When I was 14, I loved the Rock calling me a candy-ass, and I loved Austin giving someone the bird. It was amazing! Sable posing for play-boy. It was just fun. Then you had the nitro girls. The audience was much more mature, but the adolescence loved it. Well, as time goes on, people left wrestling. I got more into football, and basketball. I got older, and so did a lot more people. People that were fans. The older audience left, so they had to carter to the new clients. If I drive a Jeep, I can't worry how Honda's cruise control works. They just had to get their new market, and live the older fans behind. That's the nature of the beast.
I knew I took more space then needed, but let the rating go. I mean, I show a PG move just the other day, and I was happy, and entertained. I saw a rated R movie the next, and it was just crap. Let's quit having this PG rating be the head of this era. We need to allow the content to be the cause of the era.