They practically put "Possible Cena heel turn this Sunday" in sky writing last night, which almost guarantees that it wont happen, it was a cool visual to linger on and generate interest which is what promotion is.
I'm not sure how they did, as I thought they were much more subtle about it. On Raw, in the end, it seems they made it much more about the Authority once again, as if it was Cena that was their choice, rather then Cena choosing them. I read his helping Steph to her feet as him being a gentleman, not siding with the Authority in any way.
I think it's the more subtle things Cena has done and said that have made me think it's entirely possible. In HHH's interview with Michael Cole on Wednesday, he said 'I know what's going to happen on Sunday.' Whemn Cena cut his promo on Friday, he said ' On Sunday, I know exactly what's going to happen.' Call it coincidence, creative trying to plant another red herring, or them wording that similarly for a reason, but it seems like something's up.
Also, this seems like the perfect time to do it. WWE has built two legitimate men who can be main event faces, and as faces, Bryan/Cena and Punk/Cena would feel like fresh, legitimate matchups. Further, this tunes up the Road to Wrestlemania, as it would breathe live into a product that desperately needs it. They've definitely laid the groundwork for it, and it wouldn't be a surprise. Cena could present it with over the top heel logic, something only he could get away with at this point.
Randy Orton simply wasn't the one to unify the titles. Givenhis rich history, a screwup such as he isn't worthy to be the Champion of Champions. I've given my life to the company and no one has worked harder then me, and no one else other then me, especially Randy Orton, deserves the prestige and honor of being the one who unifies the two titles.
It's as simple as that, really. A promo like that would work, because it would just be adding arrogance and a bit of delusion to Cena's character. He wouldn't even need to align himself with the Authority, that wouldn't fit Cena's character, be he face or heel. Cena as a heel isn't imaginable as a corporate stooge. His t-shirt reads 'You Can't Stop Me' which is essentially Cena being arrogant, is it not? It's these simple, subtle changes that have hinted at a heel turn, and would work for him as a heel as well.
It would have the potential for Cena to be the best heel since NWO Hogan, and the rub that Cena would provide to a Punk/Bryan or an up-and-coming face could possibly be even greater as a heel then the rub he could provide as a face.
Finally, some have voiced concern over this leading to a Randy Orton face turn, it really doesn't have to. A few scathing promos that vascilate between Orton whining over it, all-the-while talking about how he's bigger then the WWE, and it was jealousy that lead to them screwing him over. Orton hasn't clicked as a main event level heel this go-around, but he'ld be better as an upper-mid-card one, rather then a face.
But yeah, the seeds have definintely been planted here. Cena's promos have hinted at it, as have the similarities between his promo Friday and HHH's interview Wednesday. The timing is perfect, as you'ld have a radically different direction for WWE's biggest star as we hit the Road to Wrestlemania. It could be a short turn, and a match with say the Undertaker, who beats Cena and teaches him respect.
Reminding Cena who he is, of course, with his
Hustle, Loyalty, Respect credo.