Tully, you made some really good points. I think that the unpredictability is the way to go. They need to bring some new names into the title scene. Also, someone who wins the Money in the Bank should lose their cash in opportunity. Every now and then they need to throw in an upset. What if Justin Gabriel did beat Randy Orton? The WWE Universe would be turned upside down. Also, they need to have some more title matches on weekly shows. What if Randy Orton and Sheamus fight this coming Monday and Orton wins? The feud doesn't have to end there. They can rematch at the next PPV.
Anyway, that's all for my agreeing with you, but on to my actual suggestions.
1. Stop with the stupid comedy bits. I don't mean all comedy bits, because some of them are funny, but I don't watch wrestling to laugh. I watch it because it's drama fueled fighting. There can be a funny storyline every now and then (Molly Holly wearing granny panties) and such, but they don't need to have Hornswoggle. He's a waste of time. Santino was actually a decent wrestler once upon a time also.
2. The women's division used to be something I liked watching. It was great when Lita, Trish, Ivory, Jazz, Molly, and Chyna were tearing it up, but when all of them left, the division collapsed, and I know it's going to be hard to ever be at those standards again, but isn't it at least worth trying? I don't think anyone will ever surpass Trish, but they can give it a go. The only problem is that they focus too much on how the girls look now, and not enough on their talent. I think Lita was gorgeous, but she wasn't all frilled up. Neither was Jazz. Think about some of the best women's wrestlers that there were (with the exception of Trish) and then think about how they looked. Jacqueline, Jazz, Molly, Lita - none of them were outstandingly beautiful.
3. Tag teams. Make it better. Period. You have the pieces. Put the damn puzzle together. Hart Dynasty, Usos, Evan Bourne and Yoshi Tatsu, and the Straight Edge Society - Bring in some tag teams, and make it work. TNA does a great job of this. BMI, MCMG, GenMe.
4. Face/Heel turns. John Cena needs to be a damn heel again. He did some of his best work when he was doing his rapper gimmick. Maybe Jericho should be a face again. Sheamus could take his first face turn. A member of the Nexus could go face and join the WWE side of things.
5. Drop some unused talent. There is WAY too much going on right now. I haven't seen Evan Bourne, Yoshi Tatsu, William Regal, Ezekial Jackson, Zack Ryder, or any number of people on shows lately. It's getting carried away. Stop hiring people. Fire some under-performers. Combine the World Heavyweight and WWE title and have the champion travel to different shows, and once every couple of PPV's have a triple threat with a challenger from each show. Combine the women's and Divas titles back into just the Women's. They did the right thing with the Tag titles, but when is the last time the Hart Dynasty went to Smackdown? Keep the US and Intercontinental titles separate - they need to be TV titles, essentially.
Those are my opinions.