Really from Survivor Series we all knew WWE was pushing Reigns to be the next big star in WWE, some thought he might win the Rumble, not sure all expected him to actually be so close to winning it. And then WWE continued to build him up going into Elimination Chamber where we expected a possible split with a big push going into Wrestlemania, some thought he might even get in the WWE title match or face the Undertaker.
Instead the spotlight was taken off Reigns, he was no longer the focal point of the Sheild, Rollins had seemed to become the guy getting pushed in the Shield following Elimination Chamber, and instead of a high profile match, or split, the Shied are facing 3 vets at Wrestlemania, will that be a good match, who knows. But its not high profile.
While in the past years WWE might of pushed Reigns to the moon giving him a PPV main event by now (Ryback, Del Rio, Lesnar ect.) but instead it seems like they might be taking it slow, or at least slowing down the push.
So has WWE done a good job of controlling the push? Your thoughts?
Thus far; it has been a well handled push for all 3 of the members of the Shield.
First, it was Ambrose who portrayed as the guy in the spotlight, then Roman Reigns, and then, Seth Rollins.
That said; I assume that the intention is to push all 3 as Singles guys at some point in the near future(whether they all make it to the Main Event is another matter altogether), or at least I hope that is the intention.
Now to Roman Reigns' push; As said above and by yourself also, it has been a slow push upwards for Roman Reigns which has made people take notice of him through the Survivor Series and Royal Rumble showings and also the Singles bouts against the likes of CM Punk and Mark Henry.
Has it been slowed down during this Road to Wrestlemania?
Yes, somewhat it has, but I think that is a good thing.
Seth Rollins has been given his time in the spotlight since EC especially, but Reigns has still gotten the spotlight somewhat in small doses at certain points, enough to keep his status in the group relevant, but somewhat less in order for Rollins to thrive(Notice how Roman Reigns has been kept out of matches in recent weeks with the other 2 teaming and essentially signalling that Roman Reigns is now the Top Dog of the Shield, which leads me to believe he will get a huge moment at Mania,lMO).
As for the programme with Kane and NAO;
I hope it has been to start a Shield vs Authority feud, post-Mania.
That is a feud that can be easily booked,lMO, especially if the Daniel Bryan pay-off happens big time at Mania.
Bryan's problem with the Authority has been that they didn't see him as "Best for Business" and as a suitable Champion of the Company. Thus, Bryan finally winning the title after being screwed for so long in addition to winning a match vs his Main Enemy in COO HHH, should be the ending point of their direct interactions.
So, the Authority programme can now move on to an "internal struggle" storyline with the Shield that can possibly run until SummerSlam and give Roman Reigns enough opportunity to hone his skill in Singles matches in that time, with a SummerSlam match with HHH being his catapult into the Main Event scene, by that time hopefully with the fans behind him(Reigns will have to keep himself fresh and with the BadAss attitude,lMO, and not just develop into a pure SuperCena no.2).
All that said above;
it is also a logical programme because Kane still remains a Top Superstar in the WWE, and with Bray Wyatt being elevated by the Cena feud, it didn't really leave the WWE with another viable opponent for the Shield at Mania(Shield vs Wyatt family '2'), whilst tapping into their undoubted Babyface potential(seen during the feud with the Wyatt family).
As for the NAO's inclusion;
it has been reported that the Outlaws themselves requested to be in a programme with the Shield and it seems that has been accepted.
It might not result in a dream,5-Star match-up, but it isn't as underwhelming as many seem to be suggesting it is. Babyface Shield has been an unexpected breath of fresh air, whilst a Shield Showdown can always happen at a PPV where it will get the deserved Spotlight such a Showdown requires,lMO.
Cheers.