I attended Raw on Memorial Day in Omaha, Nebraska (R-Truth threw water at "Big Jimmy" and Kharma made her pregnancy speech). That night Michael Cole called Riley to the ring to bitch at him for his treatment of Miz. With the exception of Cena, Riley got far and away the second biggest pop that night. The crowd was more rabid when he fought Miz and chased him off through the crowd. The point of this is that Riley was, and can, be a legitimate player for WWE.
It annoys me so much that WWE always claims that the wrestlers get themselves over. Yet when someone like Riley does they pull the carpet out from under him. I'm not advocating Riley be the next World Champion but the fact he isn't even on Raw in any way is silly. If you can fit bad Jim Ross comedy segments, completely repetitive Diva segments, Hornswaggle, 20 minute opening promos, Twitter nonsense, or Zack Ryder in multiple segments, then you could certainly fit in time to continue grooming a guy who could benefit the company. Riley has appeal, ability, and charisma. I'm baffled the guy can't get any television time.