The Brain has already said it but, I HATE this topic. There are not "10 Booking Mistakes" with the Streak. The Streak was something that happened organically and was stubbled upon, IMO, around WM 18. I believe that was the first time that 'Taker and the announcers started acknowledging the fact that he was unbeaten. If you remember, at the end of his match with Flair at WM 18, 'Taker held up 10 fingers symbolizing that he was 10-0 at WM. Even after that, however, they didn't start using the Streak as a selling point until WM 21 against Orton. So, honestly, there aren't any mistakes for the Streak's booking. Especially during the early years. 'Taker faced who ever he happened to be in a feud with at the time each year; which made perfect sense. Even after the Streak became a selling point, there are few mistakes. The only one that I can truly say was a mistake was WM 22. 'Taker should have faced Angle at WM 22 for the WHC. The match they had at No Way Out should've been at WM 22 and 'Taker should've faced Mark Henry at No Way Out instead. That's really my only gripe with the Streak.
Also, I wish you people who are bitching about Lesnar ending the Streak would just get over it. When you stop and think about it, who else was going to end the Streak and it be believable? I know everybody out there is like, "Well some young guy should've ended it". What if they did have a young guy end it and they didn't get over or they left the company or got injured or something? So it had to be somebody that was a legit threat to the Streak and I'm sorry but Wyatt wasn't, Punk wasn't, Barrett wasn't, Reigns wasn't, and so on. Besides, the run that Lesnar had after ending the Streak was legendary. After him defeating 'Taker at WM and then defeating Cena the way he did at SS, it made Lesnar that unbeatable monster. Then, when someone finally did beat him or at least even put up a decent fight against him, it put that person over(#Rollins and Reigns to a lesser extent). I think they did the right thing with the Streak.
Exactly, it wasn't until his back to back wins over HHH & Flair, in feuds that had nothing to do and very little mention of The Streak (HHH one did have some mention of it, the Flair feud was drawn out over several months and had no mention at all) that The Streak was even noticed. After that back to back which puts you all the way the Mania 18 The Streak itself started getting promotional air play on TV, the Flair win putting him at 10-0, plus with a lot of lower tier and forgettable undercard matches having filled up much of the early Streak, beating HHH & Flair back to back actually gave it some credence, kind of like an undefeated team that plays nobodies, then suddenly takes out two of best teams in the country back to back. Still, WWE wasn't booking "The Streak" until AT LEAST after Mania 18.
As for mistakes.....there were several times Taker could have believably lost and The Streak could have ended. Certainly Batista, Edge, & Orton all would have been believable losses, especially with the likelihood mega heels like Edge & Orton would cheat to win. Losing to either HHH or Flair would have been believable and wouldn't have caused a stir, although if that happened The Streak itself never would have been a big deal. By the time The Streak itself became big Taker was too popular and too much of a legend to lose at Mania, fans wanted to see a defining win, and it was an easy way for WWE to send fans home happy with the ending of a match that by Mania 20 was usually one of the top two or three on the card every year.
It also would have been perfectly acceptable to let CM Punk end it or have HHH beat him in their third match of the trilogy, but WWE was probably best served just letting the The Streak continue with crowd pleasing wins.
As for Lesnar, I'm off the opinion The Streak should never have been ended. It was something fans really became invested in. Lesnar could have easily lost in a squeaker match (like Edge for instance) and then gone on a tear through WWE trying to re affirm his dominance, including his title win at S-Slam. In the end, fans were so upset and divided over The Streak's end it didn't generate the kind of heat WWE hoped it would for S-Slam vs Cena although on paper Cena, the biggest star of the current generation with a truckload of key wins in his back pocket as Champ against the monster who ended The Streak does sound like promotional gold.
If Lesnar was a full time wrestler it would have mattered more. Plus, after winning the title Lesnar was no longer booked as the unbeatable "Goldberg-like" character, he was booked as a cowardly heel in the classic HHH or more recently Seth Rollins role. Lesnar's lack of matches and appearances certainly hurt his credibility but when he did appear post title win he was booked to look vulnerable and over rated, Cena clearly got the best of him in their re match and Lesnar was booked to escape the match through interference and be saved by his manager, then while he was allowed to put on a great show ala classic heel HHH or Flair champion runs in his Rumble match with Rollins & Cena he wasn't allowed to dominate much at all, he spend a tremendous time selling for the other two and trying to come from behind in the match. The bout itself was very entertaining, but it certainly didn't burnish the image of this unbeatable bad a$#, if anything it burnished the image that Lesnar is over rated and can be beat. That's not a bad thing to do with a heel champion, it makes the audience more interested in theory because the likelihood of their chosen hero winning increases, but if Mania & S-Slam were to create this un stoppable force character the post S-Slam booking killed it, especially with Lesnar's very limited appearance schedule.
If Lesnar was working full time his choice as Streak ender might have worked better, if he had been booked in more dominant fashion in his matches post Mania other than S-Slam it would have helped. If WWE wanted to push the talented but cowardly heel role then they should have had Lesnar cheat to win over Taker instead of a clean pin, then his post Mania booking at least would have made more sense.
Hindsight is always 20/20.....I'm sure WWE didn't think Ultimate Warrior would fail so bad after letting him go over Hogan years ago.