What I'm trying to say here is that for a wrestler to be over, and for a feud to work, both wrestlers need to be of a similar calibre.
Take for example when Jericho came back to put Fandango or Bray over, it failed in epic proportions.
And this is just one of the examples.
So I think a Veteran working with a rookie who has not worked long enough, NEVER WORKS.!
So by that logic, the concept of putting a younger guy over does not exist.
What do u guys think.?
I disagree. Many of the best feuds were between one wrestler who was much higher than his opponent, but the opponent benefitted in the eyes of the audience just by being allowed to compete and be competitive in a long run vs the much more experienced and established veteran...
Hulk Hogan in 1986 was about as big as wrestling star had ever been while Randy Savage was a small time regional talent who had never worked for the big shows in the AWA or NWA and was just getting his big break in WWE. Savage's run vs Hogan, even though he lost every match and the feud, a run in which he was allowed to be much more aggressive and have more offense in his matches than most of Hogan's opponents and have longer, more competitive matches, went a long way to establishing him as major force as a heel in WWE. Without Savage-Hogan 86 there probably isn't Savage-Steamboat 87.
Ric Flair vs Sting 1988 - Sting was even less established on the main stage than 1986 Savage, who was given a big push as in impending "Free Agent Talent" when he arrived in WWE and defeated (with much help) long time star and IC Champ Tito Santana. Sting had only been in the NWA for a few months after a brief and forgettable run as a tag teamer in the defunct UWF with Ultimate Warrior. There couldn't have been anyone on the planet who thought he had a snowballs chance of beating of Flair, especially if you followed wrestling logic (it seemed Lex Luger was being primed for the spot as Flair's next big challenger, especially after ditching his tag team with Flair and leaving the Four Horsemen right around the time Flair/Sting kicked off). On paper this looked like classic filler....in reality Flair and the NWA gave Sting multiple opportunities to upstage in televised promos and face offs and a tremendous 45 minute showcase on national TV in the year's most watched wrestling match on Cable. From this point on no matter what happened with Luger (who had a HOF caliber career) it was clear Sting was also a major rising star.
Speaking of Luger....how much did he benefit as a relative unknown immediately being teamed with Flair and having long drawn out feuds with established main event stars like Nikita Kolloff & Dusty Rhodes....
HBK vs Brett Hart in 1992 - Their feud and match culminating at S-Series 92 did for HBK what The Clash of Champions did for Sting....it showed the wrestling audience for the 1st time that this relative mid card talent who didn't appear to have th experience or ability to be a prime time player was in fact a main event talent. HBK tapped out clean as could be to end this match but the rub he got was huge.
Of course it's not a guarantee but nothing is. Winning itself doesn't help a talent alone either. Bray Wyatt last year looked like an unstoppable heel force that could be the next big superstar character in WWE during his run against John Cena, and although he had numerous great TV segments and bested Cena several times he still lost 2 of 3 major matches between them . Yet, a short time later he was mostly dominating a feud against Chris Jericho and winning most of the matches and no one cared, mainly because no one cares about Jericho any longer, a short term part timer who hotshots one feud, never wins, and quickly leaves often without warning and little or resolution to his on going storyline. Dominate Jericho and fans yawn....go toe to toe in a great battle (albeit a losing effort) against John Cena, now that makes you a star.
If done right however, having an established star run against a younger less established star is exactly the best way to give cred with the audience to the newer guy.