Perhaps but i was more thinking in terms of a Face Push as long as Cena is the top face its going to be Hard to build anyone else up as a face.
This statement is absurd. You act as if the entire show revolves around John Cena.
Multiple storylines are happening on all of the WWE's televised and internet programs right now. The wrestlers have parts they need to effectively play and are given plenty of opportunities to jump ahead of the pack. But, the WWE cannot push those superstars by burying John Cena. He is the top draw, top attraction, and top form of entertainment on the show. Therefore, he must constantly be relevant while others work there way up to the top. This is the way the business has always worked. If you feel the formula should be changed now then you're just trying to reinvent the wheel. If it ain't broke, then why fix it?