Simple question, is the business over saturating itself with Wrestlemania this weekend. From what I've seen, not only is the WWE trying to push as much as they can into the buildup for this event, but other Federations are slowly starting to ride the coat tails of this event as well.
WWE: When you look at the WWE, they should be the company that pushes itself behind Wrestlemania. This week alone, you have fan axxess, you have the Hall of Fame, and you have Mania, not ot mention the 5 other hours of programming this week that leads into Mania.
Then you get to the other part of the situation, merchandising. In the last month alone, the WWE has put out Legends of Wrestlemania, the Game. The WWE Encyclopedia, The No Way Out DVD, The first two parts of the Summerslam Anthology, and released a movie starring John Cena. So if you were add that up, you're looking at $60 for the Game, $45 for the Encyclopedia, $15 for No Way Out, $35 a piece for the Summerslam set, and at least $10 for a movie ticket (not including what you would pay for food at a theatre.) So you're looking at the WWE releasing at least $200 dollars worth of merchandise in the weeks leading up to the event, and the event itself being $55 dollars at least in most areas.
And you get the rest of the business as well. Booker T and his Houston based Federation, mostly including TNA stars, are running events all weekend in Houston, and ROH is running shows on the Friday and Saturday before the event as well.
So is all of this exposure good for the business, or is it simply over kill at this point. Wrestlemania is considered the Superbowl of Wrestling, but is this simply too much for even the most die hard fan to absorb?
WWE: When you look at the WWE, they should be the company that pushes itself behind Wrestlemania. This week alone, you have fan axxess, you have the Hall of Fame, and you have Mania, not ot mention the 5 other hours of programming this week that leads into Mania.
Then you get to the other part of the situation, merchandising. In the last month alone, the WWE has put out Legends of Wrestlemania, the Game. The WWE Encyclopedia, The No Way Out DVD, The first two parts of the Summerslam Anthology, and released a movie starring John Cena. So if you were add that up, you're looking at $60 for the Game, $45 for the Encyclopedia, $15 for No Way Out, $35 a piece for the Summerslam set, and at least $10 for a movie ticket (not including what you would pay for food at a theatre.) So you're looking at the WWE releasing at least $200 dollars worth of merchandise in the weeks leading up to the event, and the event itself being $55 dollars at least in most areas.
And you get the rest of the business as well. Booker T and his Houston based Federation, mostly including TNA stars, are running events all weekend in Houston, and ROH is running shows on the Friday and Saturday before the event as well.
So is all of this exposure good for the business, or is it simply over kill at this point. Wrestlemania is considered the Superbowl of Wrestling, but is this simply too much for even the most die hard fan to absorb?