Watching a recent episode of AAA Sin Limite, something intriguing happened. A standard 6 Man tag took place and the heels won. Standard stuff. Following the match, the heel GM comes out and fires one of the faces. Still standard stuff. While the faces are still down and the heels celebrate, the GM introduces the new AAA World Champion, Texano Jr. (a heel too, for the record). Who cheated to win the title and this is his first appearance since. As he cuts a promo saying he's the best, yadda yadda, one of the babyfaces gets up and in the ring and calls bullshit on the champ. Not wanting to let the "nobody" get the better of him, he talks down to guy and says he's beneath the champ. So the face challenges for the title right there and now. The newly crowned World Champion continues his claim that the challenger is beneath him, accepts and they brawl. Mind you, the champ was in a suit. After the babyface gets some offense to get the crowd going, Texano killed Argentis (the babyface) dead 90 seconds later with his finishers and finishes the segment with "I told you so's" to everyone.
Simply put, it established the new champion as being as tough as he claims despite cheating to win in less than 5 minutes. He beat up a midcarder in 90 seconds, who losing wouldn't mean much. We don't get segments like that in WWE or TNA anymore where there was at a time instances of Spike Dudley facing The Rock for the WCW title. Or Shawn Stasiak. Undertaker vs Jeff Hardy was a slightly random one too. Whether it's a minute long squash or a long remembered match, those kinds of matches really do wonders for the TV show to spice it up. The challenger may have no chance in hell, but the fact that the title is on the line gets you hooked because you never know. The time Chris Jericho beat Triple H in 2000 on the opening of Raw comes to mind as an example. Guys like CM Punk, Bobby Roode and such would've benefited from beating up a random lower card guy in about a minute once in a while. After all, PPV's are important, but just because the guy is obviously going to lose doesn't mean there's no point in making it a World title match.
Simply put, it established the new champion as being as tough as he claims despite cheating to win in less than 5 minutes. He beat up a midcarder in 90 seconds, who losing wouldn't mean much. We don't get segments like that in WWE or TNA anymore where there was at a time instances of Spike Dudley facing The Rock for the WCW title. Or Shawn Stasiak. Undertaker vs Jeff Hardy was a slightly random one too. Whether it's a minute long squash or a long remembered match, those kinds of matches really do wonders for the TV show to spice it up. The challenger may have no chance in hell, but the fact that the title is on the line gets you hooked because you never know. The time Chris Jericho beat Triple H in 2000 on the opening of Raw comes to mind as an example. Guys like CM Punk, Bobby Roode and such would've benefited from beating up a random lower card guy in about a minute once in a while. After all, PPV's are important, but just because the guy is obviously going to lose doesn't mean there's no point in making it a World title match.