Keith's been a huge star in country music with some 40+ top ten songs, 20+ have been #1 hits, he's the writer or co-writer on almost of them and he owns the publishing rights to them, so he earns millions of dollars a year in royalties alone, let along his cuts from record sales, merchandise, concert tours, etc. Surprisingly, Keith's also a pretty savvy businessman and founded a chain of eateries called Toby Keith's I love This Bar & Grill, there are about 15 or so nationwide now, back in 2005. Most of these are located in cities that have at least one significant sports arena or stadium, usually within a few blocks of them, so they do pretty big and steady business. He has a net worth estimated to be between $350 and $500 million, so he definitely has the finances to make a real impact. There'd be no guarantee of success with a huge influx of capital and with Jim Ross in the mix, but if Keith was smart enough to know that he needs wrestling people making the creative decisions and effectively running the company, that'd be a great start.
The more I keep reading about these potential investors and all, the more it seems Dixie is willing to sell so long as she remains and has a great measure of power, if not the majority of the power, within the company and I think that may be a deal killer. I'll give Dixie Carter credit, we all rag on her at various times, but I don't think it can be doubted that she genuinely loves TNA; she has scratched and clawed to keep TNA going through any obstacle and nobody fights as hard to keep something going as she has without a lot of love for it. However, she's done all she can and the only thing that most people seem to talk about these days, and really for a couple of years now if you get right down to it, is how TNA is barely treading water, how there just isn't anything buzzworthy to talk about and discussions on when the company will close its doors. The dirt sheets frequently give the business to the more "mainstream" companies like WWE and TNA but even the most jaded of those writers usually have something positive to say, but that hasn't been the case with TNA for a long time.
If TNA surviving, albeit under a potentially different brand, is what Dixie really wants, then I'm of the opinion that she needs to step aside if that's really what's keeping potential buyers uninterested. The TNA brand itself is too damaged and Dixie is a connection to the failure of the TNA brand that can't just be overlooked. If potential investors/buyers want to start everything out fresh, they can't do that with Dixie hanging on.