The "create new stars" shit is so ******ed. How in the hell is TNA going to make their guys as big as WWE guys if WWE has triple the audience? That makes no sense. Everyone loves everything ECW did in their hay day. Were RVD and Taz as well know as even the lower card WWF/WCW guys? Hell no, only people that watched ECW knew who they were. Is that because ECW were idiots and didn't know how to make new stars? WWE could take 10 guys from TNA and book them EXACTLY the same way TNA has over the years. Same angles, feuds, promos, everything. And they'd be bigger in WWE than they were in TNA. Because they have more eyeballs on their product. I'm getting really sick of people getting on their soapbox talking about creating new stars to try and pretend they know something about wrestling.
And BTW, there is no surviving being a "niche" in pro wrestling. WWE can always cover ground. When people turned away from them in favor of ECW's hardcore wrestling and edgy storylines, we got the attitude era and ECW went KABOOM. Serving chicken because they're serving burgers may seem smart, until they add chicken to their menu.
Well, ECW's demise had nothing to do with WWE's product being edgier, it was because of money troubles, plus the fact that Spike/TNN dropped their show for RAW, which was a proven ratings juggernaut at the time and the bigger brand obviously vs. ECW not being a sure ratings grab. And without a TV deal in a pre-internet society, as a wrestling company with a certain budget, you are pretty much dead. WWE's product change took nothing from ECW's fanbase. Even the Attitude Era was still a watered down version of ECW's stuff. But this doesn't have shit to do with shit, just flexing my pointless fucking knowledge/opinions of the business of pro wrestling lol.
First off, you can't compare ECW to TNA because TNA has Panda Energy backing them, ECW had no money behind them. The Panda Energy backing leads me to my next point, which is the main reason TNA hasn't been able to create a star in it's existence, is that very few casual wrestling fans know it exists.
Even with established guys like Hardy, Angle, Sting, etc., TNA doesn't market itself well enough to where people even know the company exists, let alone give a damn about any of the guys there.
Start having the guys do some talk show appearances where you plug the show, air more commercials (I have never seen a TNA commercial that wasn't for a local house show), increase the general public's awareness of the company in general, and from there it's on creative and the wrestlers themselves to make stars that people care about.
As far as the niche point, you are wrong. In a lot of ways, WWE cannot start "serving chicken" because it's too big to do so. Too many shareholders, Linda McMahon doing her political thing, and too reliant on star power. And most of all, it's worked hard to earn a reputation as a family entertainment company.
There are a lot of things WWE cannot do . . . not because they don't have the ability to, but because they have to answer to too many people.
Obviously, they can't be too edgy or say certain things in promos (promos these days are often very generic and corny and follow a script strictly vs. 10-15 years ago when you could tell Rock or Jericho or Austin were just flowing off of the top of their head) because of it's family entertainment reputation, Linda McMahon's political endeavors + the bullying campaign.
No blood for, again, the family entertainment thing.
They have a list of banned moves for whatever reason.
They really don't trust smaller guys to be able to do the job, which cuts out a lot of indy guys (and this isn't really something they are locked into, but as long as Vince is alive, I'm sure he has the vision that every year WM should be main evented by Greek god looking giants, and rightfully so, because that's the spectacle that he has built up for Wrestlemania. Daniel Bryan, for as over as he is, looks like a regular dude, and would still look weird main eventing Wrestlemania vs. the past years of the larger than life stars (physically and gimmick-wise) like the Austins, Takers, Hogans, Rocks, Cenas, Lesnars, Batistas, etc.)
They have too many stars for their own good, ESPECIALLY now with one title. Prime example right now is the Daniel Bryan situation. Bryan is the most over man in pro wrestling right now and should be winning the Rumble tomorrow, and going on to win the title at Mania, but the WWE has too many stars right now for that. You got Lesnar, Batista, Taker, Cena, Orton, Punk, HHH ALL needing a place at WM, that for an unestablished guy like Bryan, you don't wanna risk putting the main event on him (and rightfully so, the WWE has more eyes than ever right now and they are trying to play it safe and have a more typical main event like an Orton-Batista or Lesnar-Batista).
I say all that to say that TNA can exploit these weaknesses:
- Don't do that Russo crash TV shit, but give talent more freedom in their promos, vs. the strict "you must follow the script" almost teleprompter style of WWE.
- Let talent have freedom to do all their moves in the ring, be known for an edgier style of in-ring product.
- Don't worry about size, in fact, you can almost LOOK for smaller guys because of the X-Division. The X-Division is probably the thing they need to put a lot of focus on, because the WWE has no alternative.
- And this is the most important thing, don't worry about established stars, start creating your own. Aside from Angle, Hardy and Sting at certain points in time, nobody in TNA were HUUUGE draws. The Monday Night Wars were 20 years ago . . . nobody from that era is a huge draw anymore, and the only other people who have been huge draws since then are occupied by the WWE. Start letting older talent go and scour the indies and create new stars. The WWE doesn't have this luxury to just put new guys in the main event, because they have the Ortons and Punks and Cenas and Lesnars and Batistas who they have to give main event slots to before lower tier guys like Reigns and Bryan. And even then, they are looking at former bodybuilders and football players before they even think about going to the indies to get a new guy.
I know I kinda rambled, but their definitely is a niche to be occupied by TNA. WWE is family sports entertainment with a safe in-ring product. TNA could definitely be the opposite of that without trying to compete directly. It's room for two different mainstream wrestling products. Right now, TNA just switches its creative direction between WCW 2000 and modern day WWE with cuss words.
And even if WWE abandons it's corporate connections, Linda's political aspirations, and PR image that it's worked so hard for since Benoit (fat chance) + Vince drastically changes all of his opinions about what pro wrestling is (even fatter fucking chance), is TNA supposed to not try to be different just off of the fear and potential of the WWE "serving chicken"?