IrishCanadian25
Going on 10 years with WrestleZone
A Position Piece by IrishCanadian25
Watching Monday Night Raw as I have done every Monday night since it's inception so many years ago, I tried my hardest to really become involved in the Floyd Mayweather / Paul Wight angle. Try as I might, I kept answering the beckoning call of washing dishes, doing laundry, and watching grass grow.
But a funny thing happened on the way to the lawn...
WWE listened to wrestling fans and made Mayweather the heel, and Big Show the face. All of a sudden, I was interested. Mayweather plays a natural heel, doesn't he? And then it hit me - he doesn't PLAY a heel. He IS a heel! He is arrogant, obnoxious, rich, and above all, talented. Without Rey Mysterio, Mayweather had no home in getting over with wrestling fans as a face, and it made me wonder why.
It's the culture of Professional Wrestling.
Despite what we say here on the Internet, professional wrestling fans have this innate respect FOR professional wrestlers, past and present. We have, because of the breakdown of the kayfabe wall, read about the struggles these athletes go through to break into the business at tremendous personal risk for injury, addiction, and bankruptcy. As a result, much like the wrestlers themselves, we are very defensive about professional wrestling. Fans don't allow just any hot shot to come in and think they can hack it in this ring. When the Raw segment disintegrated into a shoot because Mayweather's pathetic, overweight posse of Fat Albert rejects decided they would step to the "fake" wrestlers, they almost got bitch-slapped on national TV.
I also thought to myself "Why is WWE pushing this Mayweather invasion so hard?" I understand Vince's desire to draw the "casual, fringe fan" back to the WWE with mainstream exposure matches such as this one, or last year's McMahon vs Trump scuffle. But why pro boxing? And moreover, who needs who more? Does Pro Boxing NEED Pro Wrestling? Or is it the other way around?
As usual, I did some research.
In May of 2007, Floyd Mayweather faced Oscar de la Hoya in a Pay Per View boxing event. To put this into perspective for non-boxing fans who follow wrestling, this is the equivalent of Hulk Hogan coming out of retirement to face John Cena. The classic, all-time great vs the up-and-coming young superstar. We saw the dynamic in action at Wrestlemania X8 with the Hogan / Rock staredown. It polarized us.
I could not find the final pay per view buys for Wrestlemania 18, but I did find that Wrestlemania 23 (just last year) did 1.2 million buys. Mayweather vs de la Hoya did 2.15 million, roughly double what Wrestlemania 23 did! In December 2006, UFC broke it's own record with Liddel vs Ortiz, which did 1.05 million buys, only 150,000 less than Wrestlemania 23.
So maybe boxing isn't a dying sport - I guess it's just the heavyweight division. But look at those numbers. People are calling for the death of professional boxing as a result of UFC's entry in the market, but here's some more research.
In November of 2006, a professional boxing and UFC event were aired on Pay Per View simultaneously. Same time, same date. Both companies did their normal PPV numbers, give or take a VERY small percentage. Professional boxing's target market is males ages 50+. UFC focuses in on males ages 18-35. Same target market as professional wrestling.
Couple those facts with the rumored retirement of Floyd Mayweather, and you have one undisputed fact. Professional Wrestling needs this boxing angle to go off in order to try to capture new markets with mainstream exposure. With Mayweather planning to retire anyway, professional boxing doesn't need Floyd to do this for their sport. If WWE is going to hold off the charging UFC, it needs to spend a few bucks to tap into the boxing market, and that means a culture clash that may alter how we look at the two sports for years to come.