Zeven_Zion
King Of The Ring
Source: PWTorch
PWTorch learned last week there are internal discussions at a high level in TNA about considering re-branding the company or taking a different approach to the product.
Even a change to the company's name is "at least being considered" during this round of discussions aimed at giving TNA's product a recognizable identity.
As ratings have trended downward long-term and short-term, notably the males 18-34 demographic for last Thursday's show hitting a one-year low, there have been talks about taking a new approach to the product to make it "clearly different" from WWE.
Any proposed changes are currently at the discussion stage, but some major changes could be coming sooner rather than later if the talks turn into action.
Another element of this story is the Spike TV aspect. Initial ratings for the new season of UFC's Ultimate Fighter have been below average despite Brock Lesnar starring as one of the coaches. TNA's decline in key demo ratings, along with UFC's disappointing ratings, could prompt Spike TV to make changes or push TNA to make changes. The downward trends are not going unnoticed.
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Thoughts? Concerns? Do you agree with it? Are you afraid that a potential change might hurt the product? Change is not always a good thing.
Personally, this smells fishy. I'm all for re-branding the product if it's gonna be better than before, but if they learned about this last week then why are they reporting it now? Also, it just seems like a mirrored image of the IWC's constant pleading to make TNA "different". Still, it's a fun topic to discuss and it should attract many a TNA haters.
PWTorch learned last week there are internal discussions at a high level in TNA about considering re-branding the company or taking a different approach to the product.
Even a change to the company's name is "at least being considered" during this round of discussions aimed at giving TNA's product a recognizable identity.
As ratings have trended downward long-term and short-term, notably the males 18-34 demographic for last Thursday's show hitting a one-year low, there have been talks about taking a new approach to the product to make it "clearly different" from WWE.
Any proposed changes are currently at the discussion stage, but some major changes could be coming sooner rather than later if the talks turn into action.
Another element of this story is the Spike TV aspect. Initial ratings for the new season of UFC's Ultimate Fighter have been below average despite Brock Lesnar starring as one of the coaches. TNA's decline in key demo ratings, along with UFC's disappointing ratings, could prompt Spike TV to make changes or push TNA to make changes. The downward trends are not going unnoticed.
------
Thoughts? Concerns? Do you agree with it? Are you afraid that a potential change might hurt the product? Change is not always a good thing.
Personally, this smells fishy. I'm all for re-branding the product if it's gonna be better than before, but if they learned about this last week then why are they reporting it now? Also, it just seems like a mirrored image of the IWC's constant pleading to make TNA "different". Still, it's a fun topic to discuss and it should attract many a TNA haters.