One thing about ROH is that you can have all the names, advertising deals and other shit you wish, they don't care for it. All they want is the best wrestling talent, it's what they pride themselves on, it's what Silkin craves and it's what the head booker(Delirious!) wants. They aren't that interested in name recognition.
I remember the Wilpon rumors. They weren't all that fact based though, I think they had an interest in Ring Of Honor but the thing is they probably came to the realization that it's a pretty big project to undertake. If they came in and immediately said, "National TV within the year," they'd be throwing money all over the place in their attempts to achieve that.
I'm happy with the SBG purcahse. They've given ROH the next step-up, but it isn't such a big step that it can backfire. ROH will just do their thing, and the more fans that become disgruntled with WWE or TNA will eventually switch to ROH. The odd thing is, most ROH fans are people who think the main two have a shit product, and feel, as they should, that ROH does thing the right way.
If ROH were given the money to bring people into the organization from WWE, there isn't all that many I could see making good runs in ROH. I know there are a few, Christian and those sort of wrestlers, but you won't be seeing Big Show in ROH anytime to come.