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From the Death Chamberz
Well they killed WCW but WCW at the time deserved to die. THey didn't really have anyone on board that was able to turn it around, though they still could have been turned around with proper management.
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Or the SAME ratings WWE gets now.Actually, you are the one who is wrong. At the end of it's run, Nitro was still getting double the ratings TNA gets now.
Or the SAME ratings WWE gets now.
I'm not going to read thru 9/17 pages right now to see if what I want to post has been posted, but I would like to add my ignorant .02 (I say ignorant because of my refusal to read the thread)
-Even though the Classics Roundtable can be misleading at times, Kevin Nash mentioned that PPVs, VHS and DVDs were distributed by Turner Home Entertainment and not WCW. PPV production within the Turner/Time Warner division was redmarked to WCW, whereas all profits made went to Turner Home Entertainment. I also remember this being true when renting PPVs at Blockbuster when they were released on VHS Home Video. Even when broadcast live or an encore on inDemand/Viewers Choice/etc, it was all profitted by Turner Home Entertainment and promoted by Time Warner as that and not WCW. The profits were treated just like any normal movie distributed/produced by Time Warner at the time, not WCW.
The best way to explain this (not-spam): The Atlanta Braves were owned by Time Warner. I remember my mom buying the Braves 1995 World Champions Video from the pro shop at Fulton County Stadium. The video was produced by MLB in conjunction with Turner Home Entertainment on the credits. WCW never said "produced by World Championship Wrestling in conjunction/association with THE".
The only thing the company was making money on was ratings and ticket sales. They had over 350 workers under written agreements within WCW (wrestlers, refs, agents, production crew, booking, etc.) The company went from making $100+ Million in 1997 to losing $60 million in 1999.
-The profits for any merchandise went to the wrestlers (merchandise revenue percentage), distributors and manufacturers of the merchandise.
I just cannot agree with this. WCW had some pretty solid buyrates over the years. Here are just some from the Hogan era. This are ones around the 1.0 buyrate. There have been numerous others from .70 up to .90 from 95 up through 99. Then there are earlier buyrates such as Starrcade and Havoc and others that were not that bad.Kevin Nash has a vested interest when he is talking about these things. He wants to protect his legacy as a draw.
There is a couple of thing you have to consider.
Wrestling promotions most important revenue source is PPV-buys. Second is the live gates. WCW had a huge ppv-year in 1997. In fact that was WCW's one and only great year. In 1998 they did ok. That is two good years in, what?, 12 years? You can't say "hey there is something fishy here someone was stealing the money" when they turned profit one year out of 12 and another ok year on top of that. All those other years Turner had to sit there pay for WCW's losses.
The point is that all these things, rentals, home video sales, merchandise, even the tv-deal could not save WCW. That money would not have made a difference.
Kevin Nash has a vested interest when he is talking about these things. He wants to protect his legacy as a draw.
There is a couple of thing you have to consider.
Wrestling promotions most important revenue source is PPV-buys. Second is the live gates. WCW had a huge ppv-year in 1997. In fact that was WCW's one and only great year. In 1998 they did ok. That is two good years in, what?, 12 years? You can't say "hey there is something fishy here someone was stealing the money" when they turned profit one year out of 12 and another ok year on top of that. All those other years Turner had to sit there pay for WCW's losses.
The point is that all these things, rentals, home video sales, merchandise, even the tv-deal could not save WCW. That money would not have made a difference.
Undoubtedly though PPV buyrates, revenue from gate attendance and merch sales play a big role too. You are correct in advertising revenue. When Nitro went back to two hours in 00, they lost that hour of revenue from commercials and ratings did not stabilize, so it was essentially a lose-lose for WCW. The reason RAW went to three hours: Money. Not saying that WCW would not have died all because of losing that hour. But undoubtedly it impacted their bottom line.PPVs as the most important source of wrestling revenue is not a universal. It hasn't ALWAYS been true. It's true for the WWF because they make the most money.
However, WCW wasn't a wrestling company. It was a wrestling company owned by a television network. Television broadcast right deals are much more lucrative to a television network than ppv revenue is to a wrestling company.
The mothership got to benefit from the fact that WCW on their network increased the value of their broadcast rights deals that were sold to carriers, got to pocket all of the advertising revenue that they could sell, not just during WCW's time slot but during all the other time slots that were on the network that were heightened by WCW.
I just cannot agree with this. WCW had some pretty solid buyrates over the years. Here are just some from the Hogan era. This are ones around the 1.0 buyrate. There have been numerous others from .70 up to .90 from 95 up through 99. Then there are earlier buyrates such as Starrcade and Havoc and others that were not that bad.
1 * Dec-97 *Starcade *1.90 *Hogan/Sting
2 *Jul-98 *Bash at the Beach *1.50 *Hogan + Rodman vs. DDP + Karl Malone
3 *Dec-98 *Starcade *1.15 *Goldberg/Nash
4 *Feb-99 *SuperBrawl *1.10 *Hogan/Flair
5 *Mar-98 *Uncensored *1.10 *Sting/Hall - title, Hogan/Savage - Main Event
6 *Feb-98 *SuperBrawl *1.10 *Hogan/Sting
7 *Oct-97 *Halloween Havoc *1.10 *Hogan/Piper
8 *Jan-98 *Souled Out *1.02 *Luger/Savage and Bret Hart/Ric Flair
9 *Jul-94 *Bash at the Beach *1.02 *Hogan/Flair
10 *Oct-94 *Halloween Havoc *0.97 *Hogan/Flair
11 *Mar-95 *Uncensored *0.96 *Hogan/Vader
12 *Dec-96 *Starcade *0.95 *Hogan/Piper
13 *Feb-95 *SuperBrawl *0.95 *Hogan/Vader
They all said rentals and home video was a major revenue source for WCW?Well, if you watched the video, the entire panel (excluding Patterson) even mentioned the same thing (Ross, Hayes and Okerlund) when it came to PPVs. That went to Turner Home Entertainment, not WCW.
PPVs as the most important source of wrestling revenue is not a universal. It hasn't ALWAYS been true. It's true for the WWF because they make the most money.
However, WCW wasn't a wrestling company. It was a wrestling company owned by a television network. Television broadcast right deals are much more lucrative to a television network than ppv revenue is to a wrestling company.
The mothership got to benefit from the fact that WCW on their network increased the value of their broadcast rights deals that were sold to carriers, got to pocket all of the advertising revenue that they could sell, not just during WCW's time slot but during all the other time slots that were on the network that were heightened by WCW.
Undoubtedly though PPV buyrates, revenue from gate attendance and merch sales play a big role too. You are correct in advertising revenue. When Nitro went back to two hours in 00, they lost that hour of revenue from commercials and ratings did not stabilize, so it was essentially a lose-lose for WCW. The reason RAW went to three hours: Money. Not saying that WCW would not have died all because of losing that hour. But undoubtedly it impacted their bottom line.
http://www.twnpnews.com/information/wcwinfo.shtmlStarrcade had bad buyrates from 92-95
Say they had a two good years, say they had two and a half. What difference does it make?
Supposedly Hogan was getting a ridiculous percentage of the ppv-money.
They all said rentals and home video was a major revenue source for WCW?
Turner advertised WCW during their NBA broadcasts. That was pretty much their most valuable promotion slots. It works both ways. WCW benefited more from TBS/TNT than the other way around.
Advertisers didn't(still don't) want to advertise on wrestling shows. Wrestling shows can't demand ad-rates that major league sports can.
Actually, you are the one who is wrong. At the end of it's run, Nitro was still getting double the ratings TNA gets now. Specifically, from a 2-3. Nitro was the highest rated show on TNT or TBS at the time. One man killed WCW: Jamie Kellner. He was the head of Turner Broadcasting at the time of the AOL/Time Warner merger, and he said that pro wrestling did not fit in with the image the company wanted to promote. This is a fact. You can look it up and find the exact quote. He wanted the "right" kind of advertisers on his networks, whatever that means. I know it's easy to dump on WCW content, and there were a lot of bad aspects to it. But there are also the facts, which are severely lacking in this thread.
The Fingerpoke happened over ten months before Russo arrived.Some of that is partly true but it wasn't just because "wcw didn't fit in with the image they wanted to promote" they made that excuse because wcw had become embarrassing and it was all because of Vince Russo having a power trip.
Hulk Hogan has admitted that the finger poke of doom incident was the very beginning of the downfall of wcw. He has also explained the reason why it was done and that was because Vince Russo wanted to get rid of anyone who was 40 and Russo didn't understand that that wasn't what the fans wanted. So the finger poke of doom thing was Hogan and Nash asserting their power and pretty much a "fuck you" aimed in the direction of Russo who had absolutely no right to barge in and call the shots. So Hogan and Nash decided if Russo doesn't want them to wrestle, then they won't and they'll just be assholes back.
It started a chain of childish behavior by both parties - there was a bit where Hogan was supposed to go face again and beat sting for the belt who was a heel at the time but Russo changed the plan so Hogan just lay down in the ring. It all culminated at the bash at the beach where Jarret was made to just lie down for Hogan when Hogan had decided to cross out what Russo had written and write his own script.
So wcw was killed by Vince Russo if you want to point the finger at who actually started it.
Hogan would have been fine with jobbing to a younger guy but he cared about the business too much to just take crap from Vince Russo who had no idea. Hogan knew that they at least needed a young guy who was actually over first.