1) Company wide evaluations of things that are actually important like drawing power and merchandise selling. I don't care how good you are or how you look, you get fired if you don't make money.
2) If the market looks like it can hold it, experiment with a tag division. I wouldn't bring back any old teams though, you'd see new teams like Air Boom, Gabriel and Slater, some FCW guys. Most importantly though- not everyone would be pushed as a singles star, if someone shows potential, they might get a singles look, but career tag team guys would happen.
3) Separate Raw and SmackDown completely, in order to do that, first, there would be new on-screen GM's hired. (If they're up for it, Edge and HBK if not, Regal and HHH).
Also, bring back Managers* (more later for how this work)
The GM's would choose their rosters based on alternating picks. Each show would have
1: Main Event Single's Title
2: Mid card Singles Title
3: Women's Title (or Diva's Title)
4: Tag Titles
4) Wrestler Health and Wellness practical program-
In addition to the drug and steroid testing (which would get more strict, 1 monthly random test and 4 announces quarterly tests for a total of 16 tests per wrestler per year)
Each wrestler would only work a max of 100 shows a year. This is to help keep them healthy.
The company however
50 live weekly shows x 2 for Raw and Smackdown, 12 (but each brand would only have 11) PPVs (more later) and 48 house shows per brand (for 96 house shows total per year). (during big 4 PPV weeks there would be no house shows)
So for example:
if John Cena was on Raw- and he worked all 50 live Raw shows and all 11 of his brands PPVs, he could only work 38 house shows. This is again, to maintain health
Define work as being "AT" the show, for instance, if a wrestler is given time off to sell an injury, airing taped promos to hype the return don't count. It only counts as working a show if the superstar physically appears at the location of the show AND appears in front of the live audience in person.
There would be 2 non-live episodes: the Slammy Awards/best of the year in late December, and one summer special that would be more of a "behind the scenes" kind of documentary that would feature the draft. The Draft would would take place in late may, early June, (more later)
The weekly shows would have a Live Raw/Smackdown but Superstars and Sunday Night Heat would be taped as well for the weekends. During Big 4 (Mania, KOTR, SummerSlam, Survivor Series) PPV's, Superstars would be replaced by Saturday's Night Main Event and Heat would be a PPV lead in special.
5) PPV Calendar
Jan- Royal Rumble (both) Rumble match winner gets World Title Match at Mania, this match would ALWAYS go on last.
Feb- No Way Out (both)
Mar- WrestleMania (both, 4 hours)
April- Backlash (both)
May- Bragging Rights (both, head to head brand competition)-this would set up the draft order for the Draft Special, the night after
June-King of the Ring (both) Winner gets a World Title Shot for their brand at SummerSlam; KOTR card is just the tournament, and World Title Matches
July-Fully Loaded (Raw only) just a Raw only PPV to allow the SD stars some rest
August-SummerSlam (both)
September-Unforgiven (SD only) let the Raw guys rest, especially since football destroys ratings at this point anyway
October-Night of Champions (both) all the titles on the line, stipulations for the match are voted on by fans and voting stays legit, basically, in each title match, each competitor chooses what type of match they want, fans vote on those choices, for example
WHC Triple Threat Match, Christian vs Randy Orton vs Daniel Bryan
Christian wants a ladder match
Orton wants an elimination style triple threat
Bryan wants a submission match
that would be what the fans vote on. Each match could be planned easily, the winner wouldn't change...but fans can see the action
November- Survivor Series- see my post here for the format
http://forums.wrestlezone.com/showthread.php?p=3474220#post3474220
December- Armageddon (both) close out the year right, set up the next year
Each brand only has 11 PPVs
6) Announcing. Play by Play guy is neutral, tells the story, gives the facts, calls some moves, but doesn't over do it. (and a punch, and another punch, isn't needed, but "and a northern lights suplex is")
Color guy: neutral as well, but really sells the story of the match itself. "look at Del Rio working the arm of Sheamus, this is perfect for Del Rio because he can set up his cross arm breaker submission on a weakened arm, if he does Sheamus would need to tap out quick or get severely injured"
Most importantly: announcers would never bury talent. No calling Bryan a geek or any of that. If the announcers are telling the audience the talent is worthless, why should they watch?
7) lighten up a bit on the cursing...don't need the attitude era back, but for deep personal feuds, it would add the shock. The key is moderation, when someone says "I'm gonna beat his ass" it needs to mean something to sell the story
8) Consistent logical progression of storylines, duh.
9) Blood, no blading, ever. But if a guy gets busted just working, let it go. If blood is needed to add to a story-use the fake stuff, a guy can pop a blood capsule in his mouth, and spit blood, or pop the capsule in his hair to give the effect. Or, if it's a backstage brawl-just have a prop guy set it up like a movie.
10) Remember to push corporate partnerships to MAKE MONEY, obviously that's the most important thing. Making money.