This past monday on RAW, we saw the first strong hint of a John Cena heel turn in the near future during the Piper's pit segment. Everybody in the WWE universe is dying for John Cena to turn heel, or do something different with his charactor. But WWE chairman Vince McMahon is scared to death of doing anything different with his golden boy John Cena. Because with Vince McMahon & John Cena, it's moneywrestling.
But what about ten years ago at and after Wrestlemania 17 in Houston, Texas with Vince McMahon's face of the company at the time Stone Cold Steve Austin? When Stone Cold turned heel and joined the heelish chairman "Mr. McMahon" with the two man power-trip along with Triple H. Stone Cold Steve Austin really got heat from the WWF/E crowd at the time.
With Stone Cold as the leader of the WCW-ECW allience, and wife (at the time) Debra McMichael as his on-screen manager, and we witness the orgins of the "what" cry. Now if Vince McMahon is willing to put his money where his mouth is with putting SCSA as a heel at the time. Why won't he do it with John Cena?
Just think of the feuds John Cena can be in? Like a feud with a Randy Orton, Rey Mysterio, or even the Undertaker upon his return. Just something different.
Ok, in wrestling, you have wrestlers who, throughout their entire career, will have mulitple heel and face turns. It's just one of those things that happens. The world goes around, wrestlers turn. So eventually, we will all see the John Cena heel turn that we've been waiting for. BUT, it MUST be at the right time. Now is most certainly not the right time.
The time is nearing though, and on RAW they've been telling us this for the past few weeks. In the past couple of weeks, they've kinda been testing the waters in regards to how the fans would react to a Cena heel turn. With the Piper segment and the Foley segment and especially the fued with The Rock, the heel turn is being foreshadowed. It will happen eventually, but you need to just wait for it to happen.
Heel turns are most effective when they are unforeseen. The best heel turn ever, Hulk Hogan in WCW, was pretty much shocking. The way the crowd reacted, by throwing anything close to them at the ring, just proved that the turn was perfect. If Cena turned heel next week, would the crowd reaction be the same? Absolutely no. Because when you turn the biggest face in the company into the biggest heel in the company, you first need to have the crowd 100% behind him. Are all the fans behind Cena right now? Nope, he gets a 70/30 reaction everywhere, for the most part. Turning him heel now simply wouldn't have the effect that should be expected.
Now, to get the fans behind Cena 100% you have to get the doubters and worst critics on his side. What are the biggest complaints about Cena? "He wins too much, or he's always the champion, he doesn't push anybody." What have we seen lately from Cena? He ain't champion anymore. He just got demolished by Kane's returned. He gave up a spot in the championship match so Zack Ryder could be in the U.S. title match, or whatever title that is. In essence, when turning somebody heel, you must first turn him 100% face. That's exactly what's happening right now. You just give it time and Cena will be a heel. However, you need patience. It will happen. Later though.