With WZ reporting why WWE had Randy Orton win MitB was because nobody expected it and that having him lose was to build him back up with the briefcase. Why would you want to have a guy be in the championship mix that has been knocked down so much.
Randy Orton is not the only guy this happens to. Dolph Ziggler consistently lost leading up to winning the WHC. It was said to give him potential challengers to the title.
It makes the Championship look weak if you have guys knocked down to much. Its a reason why there are no real main eventer besides Cena and Punk. They don't lose consistently then get thrown into the main events
If they lose clean in undercard matches what will make them believable as challengers for the belt. The fact that MitB winners win in cheap ways after the champion is beaten also makes the belt look worse.
Also what makes WWE believe they can build Orton back up? Who is he going to beat to get back up? Is he going to look strong having squash matches against nobodies. Who is there to feud with to make him look strong?
This is the problem with WWE you can keep knocking and building guys up or trading wins. You don't have guys who realistically look like threatening challengers.
Randy Orton is not the only guy this happens to. Dolph Ziggler consistently lost leading up to winning the WHC. It was said to give him potential challengers to the title.
It makes the Championship look weak if you have guys knocked down to much. Its a reason why there are no real main eventer besides Cena and Punk. They don't lose consistently then get thrown into the main events
If they lose clean in undercard matches what will make them believable as challengers for the belt. The fact that MitB winners win in cheap ways after the champion is beaten also makes the belt look worse.
Also what makes WWE believe they can build Orton back up? Who is he going to beat to get back up? Is he going to look strong having squash matches against nobodies. Who is there to feud with to make him look strong?
This is the problem with WWE you can keep knocking and building guys up or trading wins. You don't have guys who realistically look like threatening challengers.