The WWE needs more title, but along with adding more titles they need to package people accordingly. Another couple of titles would open the market and give more reasons for titles and fights. Examples Sheamus/Orton grudge match....Really Why? Cesaro/Owens....again Huh? Zayn/Owens oh yeah I get that.
The question is what titles to add and how to work them in?
First addressing the complaints of so many HBK, Rollins and other smaller guys holding what we call "Word Champion" but what world? the WWE world. When it was originally called Heavyweight title. This how every sporting competition works based out of weight classes. When you watch Boxing Do you think about the current Heavyweight....Nope, But you think about Mayweather and Pacquiao. Do they lose respect because they only fight their weight class no. WWE needs to re-adopt this ideal.
HeavyWeight Champion, LightWeight (or other name), Tag Titles, IC title, US title, Divas title, Women's Champion, Hardcore Title. Now the pecking order
US title: WWE wants to Push this American pride that is sweeping the nation so run with it. WWE United States Champion. This gets a new Bigger look but still support the Red, White and Blue.
The WHY: Having this at the top title makes sense (a little more later as you read on) Having the Pride of America and the WWE can always be a simple storyline twist for any issues in and out of the WWE ring. YOu Want to bring in another Sheamus (Irish) trying to take the title home Such a simple reason making life easier on the Creative team.
IC Title: This title is perfect for the "JOHN CENA open challenge" type of deal, Every Week this title is defended Raw and Smackdown anyone of any weight class can Challenge for this title at any point. So at least 2 times a week we can have this title defended, giving you a main event every single TV spot, PPV and Network Special. Similar to what is trying to be done with the US title, Downside no one cares. This would be another easy booker for Creative team. When you want to bring up a Star like Owens, Zayn or even Baylor when the time comes. Instead of tossing them VS a Proven star like Cena and then squashing them later.
HeavyWeight title Weight limit Over 230 Formerly known as the World title. Since this is no longer the top title it can be defended or not defended. This is the Perfect title for a Brock Lesnar, Undertaker, or even The Rock. Since we know at some point Lesnar will win the world title again and go on his long ass annoying breaks, leaving the top title undefended for months. Now he can have this title as the big guy champ and avoid fights like we know he does. Now this doesn't mean he can't challenge for the US title, but this gives WWE creative team and out for part timers like Sting, taker, Rock, Batista, Lesnar and more.
Cruiserweight or Lightweight title The name here needs some work to try and keep it relevant. But when I see matches Like Rey Mysterio/Nash, Rollins/Lesnar or Neville/Barrett Big show/Miz I scoff, These matches seem stupid. But give a Leader Like Rollins the lead here, he and other could hold Cruiserweight and US title, Showing that some Lighter guys are champion Materials. Bryan, Rollins, etc those guys Under 220 how can fly. Now you have a place for the Neville and what not, But as well all know as time goes on these guys will add on some extra weight and look more of a big star. This title would give another placeholder some time off between events. See unlike other title the story doesn't need to be built to strong, Because a champ can sit back and watch the division unfold before he fights. Another title than can be used for part timers.
Tag titles Not much to say here, it is what it is.
Women's title There is an Obvious difference between women wrestlers Paige, Naomi, Charlotte and the Bellas, Amanda, Eve Marie. One group are legit women with wrestling talent and tons of skill and those who a sex toys for top WWE stars like Daniel Bryan and John Cena. So we take those great women wrestlers and you give them this title and let them fight over it at PPV's and you build your divison around them.
Diva's title Now since the above title is for those real wrestlers, we don't want to keep the sexy honeypots just on a lame reality show. So the Season Finale of the show can have a match and then have them show up at Major events like Mania, Summerslam and Royal Rumble. So the title can stay on one boring person just to promote Total Divas. To push it even further you could have a Champion vs Champion Diva's vs Women match at Wrestlemania.
Hardcore title
So what do we do with those guys on the roster that You like because they are funny but really have no purpose like Bo Dallas, Zach Ryder, Swagger, etc etc? Simple you give them this title. Don't make it a 1/2 broken title of the old days, but instead give them something new and special.
I know so are saying they hate the idea, but let me see if I can change that. First off open your mind to hardocre title, Back stage fights etc. This doesn't have to be a ECW style blood and gore match. It only means falls count anywhere. 24/7 title defenses, yes is it stupid? Sure a little but also it bring a little comicalness to some bland programming. Some of the ideas ( and I am not creative) could be funny and insane. We already know the WWE love to change title and flop people around, but they also like to do cool charity events. But even as dumb as the 24/7 title defense was at times, it sure as hell beat anything done with Torito and X. So the WWE has an issue and needs to write in a few mins of TV time.....Hardcore title video int eh back.
Just some off the top of my head ideas, WWE is Huge on make a wish and Military, Not all Make a wish people can go to live events, Hardcore title defense in the hospital. Is the idea stupid made to you sitting behind a computer screen, but it isn't stupid to a dying child who always wanted to see a live match but never had the chance to see one.
Military loves wrestling and having a autograph signing end in a hardcore match where the victor runs off into the sunset would be a once in a lifetime moment in their lives.
Finally my favorite one, Xavier woods, has got to be one of the most pointless people in the WWE imagine he is shown getting his referee certification "Per se" and he can help NEW Day win this title, since they three are assumed to be traveling together stupid things can happen. This is a perfect fun title for Pre shows, I see people like Torito, Ryder, Fandango, Slater etc doing this and the best thing is you can have it as a network push notification. You are sitting there and you phone goes off......Slater chases Torito for a Hardcore title. Open the network and there is a video of Slater chasing a bull around. (Stupid for so many fans, Great for so many others) plus a reason to spend 9.99 a month.
You have to remember millions watch the WWE and it's products, something you might like other's you hate.....Just look at John Cena. Trying to reach a bigger group by giving more options is great.