Oh Lesnar won when he was a part timer? In that case lets make sure that Kevin Federline beats John Cena in this tournament and that Floyd Mayweather (undefeated at WrestleMania!) wins his match too. Actually, how about no. Lesnar won a no-DQ match, which this isn't by interference from Heyman. At Punk's height, Heyman was on his side. He can't interfere for both of them, so it's a non-factor. Summerslam swept under the rug nicely there.
Now onto the matter at hand. WWE's typical average rating in 2001 was about a 7. After two years of building the company around Brock Lesnar it was a 3.5. Half of the audience. Out of the window. Then he left the company in the lurch, which we shouldn't hold against him and came back with wonderful legitimate credentials and moved the PPV buyrate needle... nowhere. Ryback had a bigger effect on the buyrates. Ryback.
Lesnar had an incredible opening couple of months in wrestling but ultimately nobody gave a shit and he lost most the audience. Lesnar's UFC credentials never made him a bigger deal in wrestling, his wrestling name power made him a bigger deal in UFC. We are talking about a guy who is such a twat he was basically booked as a heel in a legitimate sport.
Lesnar looks impressive and was booked to be dominant, but looking at the actual credentials by which we judge wrestlers.
What impact has he had on ratings?
He has decreased them, or at best kept them stagnant.
How good are his matches?
I have been on these forums for almost 6 years, and I have never heard a single person say that Lesnar had a great match against anyone.
How dominant were his title reigns?
There's no denying he had the better of Undertaker, but apart from that most of his title reigns involved beating luminaries like Hardcore Holly on PPV. I suppose he beat John Cena in 2003. Which is a bit like beating Rocky Maivia or the Ringmaster so well done Lesnar.
Iconic moments
Losing to Eddie Guerrero, worst received WrestleMania match ever with Goldberg. Next.
I'm not a Punk fanboy, but the fact of the matter is, he has not had a detrimental effect on the product in the way Lesnar has. When has anyone ever been excited for Lesnar? They aren't. The man is a beast, but without Paul Heyman nobody gives a shit about him and he ends up fighting Sparky Plugg for the WWE Championship. Punk was a huge star with and without Paul Heyman, Lesnar wasn't. Lesnar cannot speak on the microphone to encourage crowd interest. With the exception of monster foreign heels like Khali and Yokozuna, I don't think the WWF has ever put the microphone in a less capable man's hands as world champion. The WWE booked Lesnar so dominantly because in the absence of anyone with the charisma of the previous generation, they thought they could focus on athleticism. IT didn't work, and the next time they looked for the winning formula they went for John Cena, as cartoonish as they come.
Lesnar was a failed experiment in athleticism being a dominant point. Punk was a successful experiment in 'legitimate backstage issues' being a dominant point. Don't vote for failure, vote for CM Punk.