Is the Women's revolution just a big PR move for the WWE?

Discussion in 'World Wrestling Entertainment' started by wrestlingmasters55, Jan 30, 2018.

  1. wrestlingmasters55

    wrestlingmasters55 Moderator
    Staff Member Moderator

    May 13, 2011
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    Coming out of the Royal Rumble, a lot of discussion was made about how Stephanie Mcmahon was over exposed and made it all about her in the end and with them pushing for the first ever women'S elimination chamber match next month, it got me thinking, is this just a big PR Move for WWE or do they truly cared about the female performers.

    So i went back a look at how they book the female since this whole Women's revolution started and Realize that it's probably is. If you look how the whole thing started, it was because of the fans backlash over a 15 seconds women's match on raw. So they went and started giving the women's more time on tv for a while and it got fans excited even if they way they did made no sense.

    Then they went a had the first women's hell in the cell match with the build up not being on the performers themselves but on the fact that it was the first ever Hell in the cell for the woman's. In fact, you could have put anybody in that match and it wouldn't have made any difference because it wasn'T about the performers but about the historic moment. So it was a great match and they got lucky with it but that wasn't the important thing for them. The fact is they never did another one since.

    Then they had the first ever women's ironman match, this one was a little bit more about building up Charlotte and Sasha was just a stepping stone to get Charlotte over as a megastar and the face of the division at the time. Again good match but did it really help anybody in the end.

    Then you got a long period we're nothing really happened and they went back to the same old same old with the women's. You got the really short matches on TV, storylines that nobody could get behind and they killed so many performers along the way that it's a miracle that any of them are over right now.

    So after that long stretch of time, They did the first ever Women's MITB match, which again never was about the performers involved in it but more about how historic the match was and again in the end, the result didn'T matter because they screwed up the ending of the first match and did a redo on the smackdown following the event and now it's pretty much the same as the guy we're the holder of the briefcase is a afterthought and look like a total jobber. So did it help the performers or did it help the company look better to shareholders? Will they go back to this next year? i truly doubt it with this being a dual brand PPV next year, the only way i could see them going back to it is if both MITB matches are dual brand next year.

    Then after this moment, they want back to status quo for a while until they had a reason to bring it back with the rumble and elimination chamber match and Stephanie being the face of both matches even through she wasn't a performer in the rumble and won't be in the chamber.

    The build up for the rumble was horrible espcially since pretty much everybody except for Asuka had any build up to their characters going into the rumble. The build up was all about how historic this match was and never about the peoples in it. So watching it while it was a really good match, felt like just a midcard match and not as a important moment. The thing that made the whole thing even worst was the fact that they use the women'S rumble as a way to set up Stephanie and ronda rousey's program for mania maing the whole thing feel like an afterthought and did nothing for Asuka or any of the other performers in the match since after the show, all we are talking about is stephanie and ronda and not who won the first rumble match. To make matter worst, the opening segment on raw before Sasha banks came to Raw didn't help Asuka at all because they use her more as a way to announce the next first. So in the end, who cares really which championship Asuka will go for, they already made it cleared they don't really care about the character so why should we as fans.

    In the end, while i truly enjoy what the women's are doing, i hate that they are put in a position that they shouldn't be put in just so the company can pat themselves on the back by saying that they treat the women performers the same way as the guy only when it help them. Thoses first shouldn't be forced and certanlly not use as a PR moves to make WWE look good. Was there a good reason to do a Women'S Rumble this year? Not really outside of making Stephanie look good and make the company look good by announcing the signing of Ronda Rousey. Is there a good reason to have the first ever Women's elimination chamber match? not really. This is just a PR move to make themselves look good because of what'S going on in the world right now. Will it be a good match? i would be surprise if it wasn't a good match but will it matter in the end? i doubt it.

    Anyway that's my rant on this, i look forward to reading the replies to this subject.
  2. HeenanGorilla

    HeenanGorilla Championship Contender

    Apr 20, 2011
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    Yes. Stephanie has a checklist of things she wants done and now that the Rumble is crossed off, we have Elimination Chamber. Eventually we'll have a Mania main event--which I would be fine with, if the angle merited such a spot on the card--but will more than likely be "just because". I find Stephanie's on-screen presence during each of these "revolutionary" moments to be transparent. She clearly has a long-term agenda, that may even reach outside of WWE. None of this is coming off organically; it is being shoved down our throats. These women are talented enough to break barriers on their own, but this has clearly become a project for Steph--maybe accelerated by this Time's Up movement? Not sure, but it all seems forced and, consequently, uninteresting.
  3. The Life Of Pablo Ren

    The Life Of Pablo Ren I know my name/avi/sig don't match.

    Jan 16, 2013
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    The Women's Revolution has fallen victim to the same plague that's been a part of WWE for the better part of this decade.

    Death by branding. WWE took a twitter hashtag and rammed it down our throats. They never know when to say stop or enough is enough.

    WWE: Women are competing in a Hell in a Cell match for the first time!
    Fans: Alright nice!
    WWE: No... you don't get it. Women are competing in a Hell in a Cell match!
    Fans: Yeah, we heard you! Good on you WWE!
    WWE: NO LISTEN... WOMEN are competing in a HELL IN A CELL MATCH!

    Obviously that's hyperbole but that's what it feels like. That there's an underlying sense that women are inferior and that it's SUCH A BIG DEAL that they're able to compete in Hell in a Cell matches, Royal Rumbles, etc. It's really kind of insulting and counterproductive. The only time the Women's Revolution felt real is during the Charlotte/Sasha feud where they were legitimately stealing the show and making history almost at every turn. But not long after that, feuds just stopped happening. We're almost at the same point we were back in 2006. The women no longer feel integral to the show, we're getting random 6 women tags that only go on for a few minutes, but I guess that's okay because it falls under the branding umbrella of the Women's Revolution.

    It's a stark contrast to NXT where the women are just allowed to be competitors. Nobody makes a big deal out of the fact that they're women. They're given feuds that are actually based around deep and personal things. Women get to tell actual stories with one another, which compared to the main roster is an absolutely wild concept.

    I don't know if it's a PR move, I don't know if Stephanie has a motive behind any of it, like I said at the start... as long as WWE can brand what the women are doing as revolutionary, then they don't have to actually do anything revolutionary with the women.
    HeenanGorilla likes this.
  4. miamicanes460

    miamicanes460 Dark Match Winner

    Sep 21, 2007
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    Of course it was a complete publicity stunt. Women are not as good of wrestlers as the men are. Or at least, aren't as entertaining. That doesn't mean there aren't some awesome women's wrestlers, but they just aren't nearly as entertaining in the ring. I don't consider myself a misogynist by any stretch, but 90% of the time there's a women's match on, I turn the channel. I'm open to having my favorite wrestler be a female, but nobody grabs my attention like that. They're too sloppy in the ring. I love Charlotte, Asuka, and Sasha, but outside of that, everyone else is still incredibly sloppy.

    I hate the whole concept of pushing this as an agenda. Just let them do their thing. Focus on their character, not on their gender. It's so phony and ridiculous. They're treating us like idiots and acting like they need to tell us how progressive and historic it is to have these matches. Just freaking do them and shut up about it!

    So yeah, ultimately this is all about publicity. However, it's been a good thing overall despite the phony intentions. This is by far the best wrestling we've ever seen from women in the WWE. BY FAR. I enjoy a lot of the feuds especially compared to years past, but I don't need them infiltrating main events to be quite honest. Not until they are putting on AJ Styles type performances.
    HeenanGorilla likes this.
  5. Mighty NorCal

    Mighty NorCal SHALL WE BEGIN?

    Dec 5, 2006
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    Meh, I think it adds strength and depth to the roster while also having the built-in benefit of being a PR stunt. If their division was still built on Kelly Kelly and Candice Michelle, this would not and could not be happening. When they realized there was an audience for true female competition, they coupled it with the fact they could boast being empowering to women....and here we are.
  6. THTRobtaylor

    THTRobtaylor Once & Future Wrestlezone Columnist

    Jun 2, 2006
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    I do think there is a genuine belief in SOME of the female talents and that long term a division can work, but you have to assume getting Ronda in has been a LONG term goal/ The uncomfortable truth could be that NONE of the women who have excelled were intended to be the flag bearer, but Ronda would take that mantle when the time came.

    That fits when you look at people like Bayley and Sasha, perhaps even Paige to an extent. They had the machine behind them until they didn't and then it was totally removed from them for an extended period. Sasha getting a bit of a "resurgence" in the Rumble seemed more about her being fed to Ronda than building her up for her own success.

    Likewise, Alexa Bliss suddenly seems in a very awkward position. Clearly Asuka and Charlotte were the "favoured two" and now Ronda is above them. For all the good Alexa has done she can now only ever be 4th on the totem and thats before Candace, Bayzler, Sane and the others who will inevitably return after this Rumble for a run. I'm seeing Molly coming back for example.

    It isn't a publicity stunt per se but it is "stunt casting" the women's division. Brock had the benefit of his first run so it made sense to book him as he was... he also did that early job.

    Mayweather and Tyson, it was clear that it was a one off but this is different. They are flat out saying "Ronda IS the women's figurehead full time" and that is going to sit badly with those who spent 4-5 years not only building the division but who may have been promised a turn like Nia for Ronda to "jump ahead" of them.

    With some talents like Nia, Nikki and Dana speaking out already there are two inferences, either they are genuinely put out or they are doing it to build future issues with Ronda and almost "safeguard" their role. You know Nikki will be fine as long as Cena is around and Nia has Dwayne's "protection" but how long will either stick around once they know Ronda is above them, in essence a rookie? Will Nikki Bella be happy with "same old matches" or is she gonna insist on getting involved with Ronda? Will Nia repeat her "walkout" for good and speak out publicly on her peeves? Even Paige's recent comeback before the injury with Absolution, was that designed so she could be fed to Ronda early? It seems likely to me...

    Something was off about Sunday, the show seemed to be adjusted visibly for timing, almost as if they were waiting for Ronda to get there. That the show was still going 10 minutes past the normal close time gave away she was coming... so even the "slight" that Asuka is said to have faced isn't perhaps intentional, the show just seemed botched. Is that Steph's influence/problem? Was it intentional on Vince's part?

    Either way, the Women's division is the most talked about right now, so the mission is accomplished. It'd be VERY easy to piss away 5 years of good work however by putting all the eggs in the Rousey basket. Charlotte, Alexa and Asuka ALL need to be kept strong, with Becky, Sasha, Nikki and Nia all nipping at their heels if it's going to work. If Ronda ploughs through everyone then there is no division.

    If they go with the proposed mixed tag at Mania, it only staves off the problem for 2 months in effect, once Mania is done and her "full time" schedule begins, she's gonna start running through talent who won't be able to be rebuilt... Vince has proven that with Bayley. This is the closest they have ever been to a better than functional Women's division... they have talent fans want to see but historically WWE ALWAYS blow it...they did with Wendi, Sable, Chyna and AJ...
  7. George Steele's Barber

    George Steele's Barber Advertise Here $9.95/month

    Dec 7, 2010
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    There is no way WWE didn't notice the money women were making in combat sports and saw money in that. If that also means good PR, that's great and they rightfully should take advantage of that but ultimately this is an investment (not to mention kind the more decent thing to do). I don't know if it is paying off but I have enjoyed women's wrestling now more than ever. They don't care if their lonely fans whine about their decision to celebrate what they are doing.

    And ssh, they may be working the marks with some of said celebrating.
  8. Jack-Hammer

    Staff Member Moderator

    Mar 26, 2009
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    Is it a PR stunt? Sure. Is it JUST a PR stunt? It would be if the division had been built around women more along the lines of Kelly Kelly and the matches were nothing more than 2 minutes of air time filler. Now that doesn't mean that WWE is doing it just for the aspect of female empowerment or anything like that, if it doesn't make money for the company then it's a waste of time and there's no shame or harm in coming right out and saying that. Of course, some people seem to think there is because WWE is the big, evil corporate entity looking to devour the souls of wrestling fans and all that other tired nonsense. In the real world, which is where WWE has to operate and function along with the rest of us, NOTHING that goes down does so with purely 100% altruistic motives.

    Now despite the propaganda Stephanie McMahon spouts, the Women's Revolution didn't have jack to do with the Fabulous Moolah, Mae Young, Kelly Kelly, Torrie Wilson or really even Trish Stratus or Lita. It started in NXT where female wrestlers were featured as prominently as the men, the female wrestlers had lots of talent and fans responded in a very positive way; Triple H and Stephanie then finally convinced Vince that what was going on in NXT could be applied to the main roster and a brilliant marketing campaign came about.
  9. Kodo Sawaki

    Kodo Sawaki Championship Contender

    Aug 30, 2012
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    I dont believe any of them really believe nore they are really serious about all that. They have Ronda there now so they are trying to build something but all that build up and sloppiness of matches(Rumble, 3 on 3 multi matches that last 3 minutes like in old times instead of building feuds etc.) is showing they are not really serious. Its more just newest "it thing" to do. More like "look we dont just have men in main event" thing then seriously build something there. If we look at main shows (not counting developmental NXT) we have

    Bliss- gold on mic, not that much in ring
    Sasha- lots of hype and lots of Championships but still didnt even defended one properly
    Asuka- just got there and pushed to the moon for now
    Charlotte- started as awkward face but great after turn and now
    Nikki Bella- included because she is still somehow pushed to the moon as we saw on Rumble

    From 5 of them only Charlotte and Asuka(who is still just at the beginning) can maybe be counted as huge draws and somebody who could be perceived as one. Everybody else is a joke. They spout some personal BS about how they are gona win, sometimes maybe they do win even titles(especially on Smackdowns "land of opportunity") but they are jokes with no character or any progression. Which means that is your entire "Women Revolution" problem right there. They could go to Saudi Arabia or some other country and wrestle, they could even main event Wrestlemania to check that square in that invisible list of Steph but you still need to do something meaningful with them and not just throw them around in Rumble, have "Botchamania 2018" and say "empowerment". You need to actually put time there and build them. But hey, its newest "it thing" so lets do it.
  10. Kamala316

    Kamala316 Pre-Show Stalwart

    Dec 16, 2013
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    After the announcement of the "Women's Revolution", what happened? The women went back to being in multi-person tag matches (just like before the "Revolution"). And anytime there is a "groundbreaking" moment, Stephanie has to be among the performers. Why? Because this "Revolution" is all a PR stunt for Stephanie to collect more "Yay, we value women!" awards. She (and WWE) value their female performers so much that instead of showcasing them on the Road to WrestleMania, we will get another Stephanie storyline, etc... (you know how it plays out this time of year, every year) that will take away from those performers who "created" the 'Revolution'. Are there talented women on the roster? Absolutely! I'm just sick of Stephanie always having to insert herself into the picture rather than letting them go out and perform. But it's always about Steph (and her "brand").
  11. Messiah

    Messiah WWE Champion

    Sep 2, 2013
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    Obviously, what else would it be about?.. Do you honestly think they give a shit about the women's division after 15 years when the same people are in charge?

    Of course not.

    Everything is happening right now because of Ronda Rousey.
  12. Pika

    Pika Pre-Show Stalwart

    May 7, 2015
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    Both yes and no at the same time. As society has continued to progress in the western world it was only a matter of time before one of the biggest remaining pockets of absolute old school American carne like sexism was to be changed. They're 20 years late to the party and so are a majority of WWE only / Non-pro-wrestling fans. It's happening now either way so take it however you want. This is exactly the time it would have ever happened the only social climate it could ever be predicted in. If the NFL is being attacked and even UFC to a degree. WWE is definitely not going to be a stronghold for edgy fans.

    It's theatre now both in and outside WWE more than ever. Nothing wrong with it being a high-intensity live performance. It's still really cool even if you want to belittle it by breaking it down and being meta like a lot of internet fans. It's entertaining and has intricate storylines that span a 24/7 schedule year round with endless possibilities and options. Wrestlers are more of entertainers than athletes because that is what makes or breaks you in the pro-wrestling business. With all this being said, entertainment is the industry most heavily under attack by advancing the narrative of minorities that have been underrepresented for years and years. So treating the women like they are mentally challenged and Stephanie being their mom congratulating them every other week on getting a contract in the WWE is an extremely effective business boost.

    Look at Vince McMahons XFL press conference. Look at Shane McMahon's interactions with venues like Complex. Watch Triple HHH's entire last 5 years. Watch Stephanie McMahons entire last 2 years. They're not stupid and never have been. There is very genuine emotion going on, but at the same time there is always something underlying the methods.

    There is also nothing wrong with this. The employees are happier. Business is doing better. Not good, but better. They are coming off better to the public. It's like a YouTube personality or a podcast. They might shill advertisements or sponsors, but that passion to do that career and the enjoyment they bring to fans is still their job. It's their job to entertain and make money. They're doing both at the same time while doing even more on top like charity. It's pretty standard and even admirable.
  13. Hakushi

    Hakushi Kensuke "Jinsei" Shinzaki

    Feb 22, 2007
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    Probably. PR is a large part of it. They are a huge business.... but, because they are a business, if it doesn't make money it won't last. Simple as that. If the Women are dedicated to their performances and given TIME to perform and a story to tell, they are more than capable. In face, that Asuka v Banks match last night on RAW is 100% MOTY worthy. That itself is bound to have added to their perception. Bottom line: even though its largely "PR" induced, doesn't mean it's can't be entertaining, fruitful and doesn't knock it's importance.
  14. Wildcat66

    Wildcat66 DELETE!

    Dec 21, 2013
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    Man you said it a lot better than I could've.

    Personally, I don't really mind it being PR that much; but as long as they don't completely shove it in people's faces. The Women's Royal Rumble was great, keep that for future Royal Rumbles.

    Women's Elimination Chamber on the other hand...I don't know.
  15. Sean Valjean

    Sean Valjean Lets Bitch About This Thing We Love

    Aug 9, 2008
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    Yes and yes.

    There were more factors at play than just a random match on Raw. First and foremost, the Women's Revolution owes a lot to Ronda Rousey's incredible success changing the way people view women in sports. She was headlining PPV's and drawing big numbers causing fans, myself included, to ask why WWE couldn't do the same with their women.

    There was also the whole AJ Lee publicly calling out Stephanie on Twitter over WWE's treatment of female stars plus the NXT women tearing it up for months and creating a groundswell of excitement that eventually permeated the main roster.

    To be fair, a women's HIAC is a HUGE deal and they simply treated it as such. It also fit the increasingly epic Sasha/Charlotte feud so no it couldn't have fit any other women's story going on at that time. There's only been one HIAC show since the women's version happened and there wasn't a women's feud last year that called for the Cell. Relax.

    The first Iron Woman match was at NXT Takeover between Bayley and Sasha so this is a moot point. However, the second Iron Woman match served as the blowoff to Sasha and Charlotte's feud. Also, you say it built up Charlotte while also saying it helped no one.

    The women regularly get multi-segment matches now. That sure as hell wasn't the case before the Revolution. Sure, they occassionally have short matches, but so do the men. In fact, you could apply everything in this paragraph to the men so if nothing else the women are finally on equal standing with them, for better or worse.

    Also, outside of Bayley and to a lesser extent Nia Jax, what woman of worth has really been "killed"?

    When has any MITB ever been about the participants? Most are just tossed in as fodder with only one or two getting any sort of real spotlight. Again, it was basically treated the same way the men's version has always been.

    I mean, the ladies can't have history making matches every single week. Of course there's going to be wheel-spinning periods until something cool comes along. Just. Like. The. Men.

    Stephanie being the face of irritating, I'll give you that.

    The men's Rumble was poorly hyped as well. At least the ladies had the buzz of being new.

    Asuka is the first-ever female Rumble winner. That's big no matter what you say and they treated her as such on Raw.

    You...hate that the women get more chances to shine because it makes WWE look better? Even if WWE didn't push them for the sole purpose of raising their stock, doing so would improve their image by default because it's just a super cool thing to do.

    The women's roster is deep enough and talented enough for a Rumble. What reasons do you need to do a ladies EC other than "we have the enough capable women to do one so why not?"

    Your overall complaint is the same as people who criticize celebrities for doing charitable things purely for publicity. That might be true for some of them, but it doesn't change the fact that they still helped out. I doubt the starving kid getting food from Brad Pitt would care that Brad only fed him to make himself look good. He still gets to eat.

    Ultimately, all of this matters because it expands the scope of what women can achieve in WWE. I always felt bad for female fans wanting to become WWE superstars because there was so much of what they enjoyed would be held away from them because of their gender. That isn't the case anymore. They can be in ladder matches, Rumbles, HIAC, etc. Women wrestlers can literally do everything the guys do. That's awesome regardless of the reasoning behind it.
  16. d_henderson1810

    d_henderson1810 Mid-Card Championship Winner

    Oct 12, 2008
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    But there always has to be a "first time", and if not now, then when do they do these matches?

    Why should the Divas be kept out of Rumbles, Hell-In-A-Cells, MITBs etc? Hell, on my WWE video games I play Diva Ladder, HIAC, and MITBs all the time, and I would play a Woman's Rumble too, if it wasn't restricted to only being a "men's" match type on the game.

    In fact, I think the women should have been doing these matches a long time ago. One thing TNA was ahead of the curve on, was how they used their Knockouts. Kharma had streetfights, Knockouts had cage and ladders matches. Hell, TNA Impact main-evented one night with Gail Kim v Taryn Terrell in a "Last-Woman-Standing" Match (a match that WWE have yet to do), and it was considered by many one of the matches of that year.

    TNA Knockouts were doing more "hardcore" style matches, while WWE Divas weren't for the longest time. So I say "about time, what took you so long?" I remember when Victoria and Lita had a Cage Match one night on RAW years ago, and I wanted more of it.

    Hey, the Woman's Rumble is the first time I have even seen WWE Divas going over the TOP rope. Before that, they had battle royals, where they eliminated if they went out by the middle rope. But even at the Rumble, look how many went over the top rope, landed on the apron, and then fell to the floor. Even now they are protecting them.

    PR or not, I want more Divas in more match types. Why not? It creates more variety and interest. The Divas Revolution is about equality, so I say let them do many more of these matches. I look forward to it.
  17. Navi

    Navi With the safety off!!

    Apr 15, 2010
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    You know if you asked the women who are a actually involved in these matches, they would probably say they are thrilled. It's about time that the women get more than a 2 minute filler match on RAW and SD. Personally I like it and as long as they aren't put into situations where someone could get hurt badly, then why not. Let them have a Royal Rumble, Elimination Chamber or a Ladder match. The girls have stepped up and proved themselves capable at every turn. Good for them.
  18. sMark

    sMark Getting Noticed By Management

    Oct 5, 2014
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    PR or not, but i think Stephanie really wanted Revolution to happen. Vince get his Press, girls get much more time and attention, Ronda Rousey will give them much more eyeballs, because she is worldwide known name. Why complain and find "dirty" reasons, even if they exist, if women finally get a real chance to shine? Can you just enjoy the matches?
    I think their RR match was two heads above male's one, and not just because of all big names from the past, but because of pure in ring action as well.
  19. Naniwa91

    Naniwa91 19awinaN

    Apr 4, 2014
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    I don't think this is a pr move, and what I mean is that they're not doing it purely for the sake of getting good pr.

    Years ago, the big w had no real business saying that they had a women's (divas...goddamn) division. Whereas now? Damn good matches. The time wasn't right to start revolution then, but it's here and doing well.
  20. BigDaddyKewl

    BigDaddyKewl Getting Noticed By Management

    Jul 5, 2007
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    I agree that this Women's revolution is just a PR move and is getting pushed down our throats. That promo where Stephanie announced the Women's Rumble was awful but yet they have to replay it make it into video packages and have a bunch of sound bites of Stephanie and the Women hugging and cheering. It's been pretty much a similar build up with all these first ever Women's matches with very little of the build being about characters and storylines.
    Don't get me wrong I love women's wrestling and am glad they giving it more time. I had my doubts about the Women Rumble but overall I think it was good and delivered on a high level. But I just hope we get more this year rather then them just raving about the Women's Revolution and first time ever matches. Every week it seems like it's a multi women tag or they have a singles match and they try to cram all the Women in one segment with them playing cheerleader and doing nothing significant.
  21. FlashMarston

    FlashMarston Dark Match Jobber

    Jan 31, 2018
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    Regardless of what it is... It's cool to see it happening. Made me a bigger fan of the women's division. That Rumble was epic. And no matter what the cause was (PR or not) the effect is going to be long lasting. And that's a more prominent presence for that division.

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