I don’t think nxt being booked as the third brand hurts it at all. In fact I think that’s why it’s so popular. Raw and smack down focus primarily on the sports entertainment and storylines, a lot of horrible storylines that either make no sense, or the fans end up not even caring about. Nxt on the other hand focuses on letting their roster showcase more of what they can really do, and HHH to his credit had let the fans decide who succeeds because of it. Nxts pay previews out did Raw and smack downs the entire year of 2017 and it wasn’t even close. A lot of times their opening match would be better then raw and smack downs main event. They never miss a step either.