Originally Posted by d_henderson1810
I agree wholeheartedly with what you said. I am glad that I only pay for PPVs by subscribing to the Network, so I watch them, since I pay the same whether I watch the actual PPV or not.
PPVs these days are rarely worth what we used to pay for them. However, maybe this is the problem. Since we are paying less for PPVs, and there are more of them to fill Network schedules, they put less into each PPV (which is where I agree with you on point 3).
As for having mixed brand PPVs, I will go one further. I have always felt that they should not only have Raw and SD matches, but a couple of NXT matches as well, to help promote NXT and give wider coverage to guys or girls that they plan to bring up to the main roster (eg. I wouldn't have minded EC or Wrestlemania having Shinskue Nakamura v Bobby Rude for the NXT Title, since it would give Shinsuke a bit of publicity before he debuts on the main roster).
I supposed, going back to my uni/marketing mix then the role has shifted.. in the 80's PPV was the major "breadwinner" for large sales figures... getting 80k into a stadium, all buying T-Shirts was the goal...
Now the PPV's are in effect the loss-leaders just like a 10p tin of beans at the front of the store (3p when I learned this) they make a huge loss on that product, knowing they're likely to make money on what else you buy... in WWE's case they give you the free month... even Wrestlemania... but they know if you want to it's easily avaiable free anyway... for every 1 person who cancels and streams for free, 2 probably pay the $9.99.